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- Edward Elgar Publishing 2007; US$ 40.00
Focuses on foreign operation methods and discusses the characteristics, choice, utilization, and management methods as critical criteria for companies' ability to function in the international business arena. This book analyses various foreign operation mode options, including those that have received relatively cursory treatment. more...
- The Floating Press 1962; US$ 6.95
The contents of this volume originally appeared as weekly articles by Lord Beaverbrook (William Maxwell Aitken) in the Sunday Express. They aroused so much interest, and so many applications were received for copies of the various articles, that it was decided to have them collected and printed in volume form. He who buys Success, reads and digests... more...
- Kogan Page 2009; US$ 49.95
Effective project decision making is recognised as a key feature of successful projects. Ineffective decision making leads to project delay and failure. Project Governance takes readers through the logical steps required for the establishment of a project governance framework for a project or organisation. Starting with problems typical of ineffective... more...
- Wiley 2009; US$ 19.95
The Unbeatable, Updated, Comprehensive Guidebook For First-Time Consultants Getting Started In Consulting More people than ever are making the jump from corporate offices to home offices, taking control of their futures, being their own bosses, and starting their own consultancies. Consulting is a bigger business than ever and growing every day.... more...
- Taylor and Francis 2013; US$ 44.95
What difference can the aspiring HR strategist really make to business value? In the new edition of her ground-breaking book, Linda Holbeche answers this question and provides the tools and insights to help HR managers and directors add value to the organization by implementing effective HR initiatives that are aligned to core business strategies.... more...
- The Floating Press 1908; US$ 5.99
Advertising is to business, what hands are to a clock. It is a direct and certain means of letting the public know what you are doing. In these days of intense and vigilant commercial contest, a dealer who does not advertise is like a clock that has no hands. more...
- Emerald Group Publishing Limited 2009; US$ 199.00
In late November 2007, the 10th Symposium of the International Corporate Identity Group (ICIG) was held at Brunel University, London with Corporate Marketing and Corporate Identity as its foci. To mark this milestone John Balmer arranged for keynote presentations to be given by long-time supporters of the ICIG: all are authorities in the corporate... more...
- HarperCollins 2010; US$ 21.99
Leading pricing expert Rafi Mohammed shows businesses how to reap a financial windfall and foster growth using the underutilized and often overlooked strategy of setting prices. The 1% Windfall reveals how modest incremental changes to an everyday business practice?pricing?can yield significant rewards. Illustrating the power of pricing,... more...
- Taylor and Francis 2013; US$ 39.95
The completely revised and updated 3rd edition of the hugely successful Strategic Marketing: planning and control continues to provide a concise yet comprehensive synthesis of the key strategic marketing concepts. The text cuts through the complexity and jargon surrounding the subject and is tightly written to accommodate the reading time pressures... more...
- HarperCollins 2010; US$ 21.99
Time is not money. Time is more important than money. Today's customers are overwhelmed, overworked, and overstressed, and it seems that everyone?from CEOs to soccer moms?is short on time and inundated with information. As a result, despite the availability of 24/7 commerce and countless ways of engaging people in our multiscreen (mobile,... more...