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  • Playing Bigger Than You Areby William T. Brooks; William P. G. Brooks

    Wiley 2009; US$ 27.95

    The small or mid-sized business' guide to outselling the big boys Often, small or mid-sized businesses don't think they have the resources or the talent to compete with the larger competitors in their industry. But just because they don't have the advertising budgets or purchasing power of their bigger counterparts doesn't mean they can't play ball.... more...

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