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  • The Complete Idiot's Guide to Target Marketingby Susan Friedmann

    DK Publishing 2009; US$ 21.00

    Twenty-first century tools and tactics to get the word out. You want to get the word out to buyers about all the great things your business has to offer. Too bad a big-bucks marketing campaign just isn't in your budget right now. The Complete Idiot's Guide® to Target Marketing is full of clever, practical, and easy-to-use strategies to help... more...

  • Meeting & Event Planning For Dummiesby Susan Friedmann

    Wiley 2011; US$ 21.99

    Expert advice on how to stage the perfect event every time "A terrific resource of information for anyone in the event-planning business." --James Spellos, CMP, President, Meeting U. Meeting & Event Planning For Dummies is a practical step-by-step guide to the strategies and techniques event-planning professionals use to bring people together. This... more...

  • Meetings und Events organisieren für Dummiesby Susan Friedmann; Barbara Mistol

    Wiley 2013; US$ 34.95

    Geschäftliche Meetings und Events erfordern eine ausgefeilte Planung, die lange vor der eigentlichen Veranstaltung beginnt. Die Eventmanagement-Expertin Susan Friedman zeigt Ihnen, was Sie bei der Vorbereitung von Meetings und Events beachten müssen. Dabei geht sie auf die verschiedenen Meeting- und Event-Arten wie Vorstandssitzungen, Mitarbeitersitzungen,... more...

  • Running a Great Meeting In a Day For Dummiesby Marty Brounstein; Susan Friedmann; Dirk Zeller

    Wiley 2012; US$ 4.99

    Get the know-how to run a productive meeting—in a day! Running a Great Meeting In a Day For Dummies helps you put together a successful meeting by explaining how to define objectives, craft an agenda, invite the right people, keep the meeting moving, and following up afterwards. Put together a productive meeting in a timely fashion ... more...

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