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Most popular at the top
- Taylor and Francis 2004; US$ 98.95
The Handbook of Political Communication Research is a benchmark volume, defining the most important and significant thrusts of contemporary research and theory in political communication. Editor Lynda Lee Kaid brings together exemplary scholars to explore the current state of political communication research in each of its various facets. Reflecting... more...
- Taylor and Francis 2009; US$ 86.95
The Handbook of Election Coverage Around the World focuses on the news coverage of national elections in democracies around the globe. It brings together and compares election news coverage within a single framework, offering a systematic consideration of various factors. Considering the prominence and power of the press in the election process,... more...
- Taylor and Francis 2014; US$ 45.95
The 2008 US presidential campaign saw politicians utilizing all types of new media -- Facebook, MySpace, YouTube, Twitter, e-mail, and cell phone texting ? to reach voters of all ages, ethnicities, socio-economic backgrounds, and sexual orientations. This volume examines the use of these media and considers the effectiveness of reaching voters through... more...
- VS Verlag für Sozialwissenschaften 2013; US$ 49.99
Die Massenmedien nehmen in der modemen Wahlkampfplanung einen zentralen Platz ein, vor allem das Fernsehen als das vermeintlich wir kungsvollste Medium ist in den Mittelpunkt der Bemühungen von Par teien und Politikern gerückt. In ihrem Interesse für die Kommunika tionsforschung konzentrieren sich Politiker indessen meist nur auf den Einfluß der... more...
- SAGE Publications 2007; US$ 360.00
The Encyclopedia of Political Communication discusses the major theoretical approaches to the field, including direct and limited effects theories, agenda-setting theories, sociological theories, framing and priming theories, and other past and present conceptualizations. With nearly 600 entries, this resource pays considerable attention to important... more...
- SAGE Publications 2006; US$ 148.00
The SAGE Handbook of Political Advertising provides a comprehensive view of the role political advertising plays in democracies around the world. Editors Lynda Lee Kaid and Christina Holtz-Bacha, along with an international group of contributors, examine the differences as well as the similarities of political advertising in established and evolving... more...
- Palgrave Macmillan 2010; US$ 115.00
This book examines the influence of terrorist threat in the recent elections in the US, Great Britain, and Russia to analyze the influence of post-9/11 fears on voting behaviour in comparative perspective. It is in these different countries that warnings about terrorism find the most resonance with candidates, journalists and voters alike. more...
- Ashgate Publishing Ltd 2013; US$ 149.95
Written by a leading team of internationally distinguished political communication scholars, this book offers the most comprehensive account on comparative political communication research in the context of European Parliamentary elections to date. Divided into four sections, experts begin by tracing the historical and political background of European... more...