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  • The Rhetorical Turnby Herbert W. Simons

    University of Chicago Press 2011; US$ 46.00

    We have only recently started to challenge the notion that "serious" inquiry can be free of rhetoric, that it can rely exclusively on "hard" fact and "cold" logic in support of its claims. Increasingly, scholars are shifting their attention from methods of proof to the heuristic methods of debate and discussion?the art of rhetoric?to examine how scholarly... more...

  • Persuasion in Societyby Herbert W. Simons; Jean Jones

    Taylor and Francis 2011; US$ 89.95

    Persuasion in Society introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving rhetorical, critical theory, and social science traditions. This text examines current and classical theory through the lens of contemporary culture, encouraging readers to explore the nature of persuasion and to understand its impact... more...

  • Persuasion in Societyby Jean G. Jones; Herbert W. Simons

    Taylor and Francis 2017; US$ 89.95

    Persuasion in Society, Third Edition introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving rhetorical, critical theory, and social science traditions. This text examines current and classical theory through the lens of contemporary culture, encouraging readers to explore the nature of persuasion and to understand... more...

  • The Prettier Dollby Karen Tracy; Mark P. Taylor; Robert Hariman; Bruce E. Gronbeck; Alexa Hepburn; Kathleen Haspel; Herbert W. Simons; Darrin Hicks; James P. Mcdaniel; Bruce E. Gronbeck

    University of Alabama Press 2007; US$ 34.95

    Essays in the The Prettier Doll focus on the same local controversy: in 2001,a third-grade girl in Colorado submitted an experiment to the school science fair. She asked 30 adults and 30 fifth-graders which of two Barbie dolls was prettier. One doll was black, the other white, and each wore a different colored dress. All of the adults picked the... more...

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