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- Taylor and Francis 2012; US$ 48.95
Introduction to Sports Marketing is the first book to take the beginner through the sometimes baffling world of sports marketing. Written in a very accessible manner specifically for anyone at the start of their careers, this book explains the basic principles and practices of strategic marketing in the sports industry. Unlike current books available... more...
- Roaring Forties Press 2013; US$ 9.99
Providing a look at India that is humorous, unvarnished, and unsentimental, this travel narrative takes readers on a rollicking journey of personal discovery across the Indian subcontinent. A travelogue of journalist Aaron Smith?s time in India?witnessing the tragic death of a friend, dodging terrorist attacks, getting caught in a revolution, and... more...
- Skyhorse Publishing, Inc. 2011; US$ 12.95
Originally published in 1824, this firsthand account describes how, in June 1822, young English seaman Aaron Smith was taken captive by Cuban pirates when his ship was boarded en route from Jamaica to England. A skilled navigator, fluent in Spanish, and regarded as what was then acceptable as a ship?s surgeon, he was an attractive candidate for conscription.... more...
- Palgrave Macmillan 2004; US$ 70.00
The Sport Business Future examines the impact of powerful changes on the business of sport, including human-computer interfaces, gene therapy and artificial intelligence. It focuses upon probable future trends, including the athlete of the future, corporate sport citizenship and environmentally friendly 'green' sport. The Sport Business Future ,... more...
- Palgrave Macmillan 2005; US$ 65.00
Sport represents a very intense and dynamic form of competition for individuals and for teams. Many of the themes of business, including leadership, teamworking, mentoring and coaching, strategy, innovation, etc. occur in sport in a very acute and focused way and will determine success or failure. With the use of compelling international examples... more...
- Edward Elgar Publishing 2011; US$ 40.00
Philosophies of Organizational Change explains the assumptions that drive different perspectives on organizational change management. The book describes and examines the myriad philosophical interpretations of change, revealing how and why managers confront change using so many competing methods. Each philosophy introduces the reader to the key theories... more...
- Palgrave Macmillan 2002; US$ 110.00
Sport has become big business. This book takes a global look at the business of sport focusing upon the structure of the sport industry, commercialisation of sport, sport marketing, franchising, television and other rights and the rise of the global super athletes and teams. This is positioned in a global political and economic context and in the framework... more...
- Taylor and Francis 2004; US$ 71.95
Australians have invested an enormous amount of emotional and physical capital in their sporting systems and structures. While Australian sport has many times been dissected from a historical and cultural perspective, there is little detailed analysis of sport's relationship with government. The book focuses on sport policy, and examines the ways in... more...
- HarperCollins 2009; US$ 13.99
With economic uncertainty reaching unprecedented levels, Aaron W. Smith's accessible nine-step plan to take control of your financial future will resonate whether you're just starting out or finding yourself midlife with concerns about your retirement. In The Black will transform your retirement plans, regardless of income, by offering concrete... more...
- Wiley 2005; US$ 19.99
From identifying your triggers to improving your relationships -- manage your emotional wellbeing Struggling to cope with anxiety and/or depression? Have no fear -- this hands-on guide focuses on helping you pinpoint the root of your problems and find relief from your symptoms in a detailed, step-by-step manner. With concise, eye-opening exercises,... more...