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  • The End of Business As Usualby Brian Solis

    Wiley 2011; US$ 24.95

    It's a new era of business and consumerism—and you play a role in defining it Today's biggest trends—the mobile web, social media, real-time—have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what... more...

  • What's the Future of Businessby Brian Solis

    Wiley 2013; US$ 29.95

    "In today’s rapidly changing digital environment, Darwinism is alive and well.  What’s the Future of Business doesn't just explore trends and theories; it introduces a dynamic, actionable path to transformation." — Evan Greene, CMO, The Recording Academy, Producers of the GRAMMY Awards Rethink your business model to incorporate... more...

  • Putting the Public Back in Public Relationsby Brian Solis; Deirdre K. Breakenridge

    Pearson Education 2009; US$ 29.99

    Forget the "pitch": Yesterday's PR techniques just don't work anymore. That's the bad news. Here's the great news: Social Media and Web 2.0 offer you an unprecedented opportunity to make PR work better than ever before. This book shows how to reinvent PR around two-way conversations, bring the "public" back into public relations and get results that... more...

  • Engage!, Revised and Updatedby Brian Solis; Ashton Kutcher

    Wiley 2011; US$ 18.95

    The ultimate guide to branding and building your business in the era of the Social Web—revised and updated with a Foreword by Ashton Kutcher Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business—one network and one tool at a time. It leads you through the detailed and specific... more...

  • Share This Tooby CIPR (Chartered Institute of Public Relations); Brian Solis

    Wiley 2013; US$ 26.95

    The follow up to Share This: The Social Media Handbook for PR Professionals. Share This is a practical handbook to the changes taking place in the media and was conceived and written by 24 public relations practitioners using many of the social tools and techniques that it addresses. The book covered the media and public relations industry,... more...

  • Active Storytellingby Brian Solis; Deirdre K. Breakenridge

    Pearson Education 2009; US$ 1.99

    This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats.   Powerful new ?VNR 2.0? techniques that cut through clutter and deliver your message the way your audience... more...

  • PR 2.0 in a Web 2.0 Worldby Brian Solis; Deirdre K. Breakenridge

    Pearson Education 2009; US$ 1.99

    This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats.   Discover the new public relations for the Web 2.0 era--and what it means to you , the PR professional... more...

  • How to Generate Effective Press Releases for Social Networksby Brian Solis; Deirdre K. Breakenridge

    Pearson Education 2010; US$ 1.99

    This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats.   Social media releases: what they are, what they aren?t, and how to make the most of them.  ... more...

  • Social Networking for Promoting YOU as a Brandby Brian Solis; Deirdre K. Breakenridge

    Pearson Education 2009; US$ 1.99

    This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats.   You?re the brand. Learn how to use social media to promote your brand more effectively than ever before.... more...

  • The Seven Success Factors of Social Business Strategyby Charlene Li; Brian Solis

    Wiley 2013; US$ 3.99

    How to align social media with business strategy for real results For years now, businesses have approached social media in an experimental fashion unconnected to real results. There's a reason why the question about ROI is met with such hostility. But it's time for businesses to get serious about social. In this concise e-book, noted authors and... more...

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