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Most popular at the top
- Maximum Press 2002; US$ 31.50
This updated edition reflects the rapid changes in online marketing topics such as effective Web site design, secure payment methods, Web promotion techniques, and building relationships with online customers. Dozens of worksheets help readers sharpen the focus of the online needs and goals of their businesses, and hundreds of screen shots illustrate... more...
- Maximum Press 2008; US$ 33.95
Full of practical, proven techniques and step-by-step strategies, this informative resource teaches internet tourism businesses how to attract visitors and convert them into paying customers. With a design that allows each chapter to stand on its own, the book provides easy and immediate implementation for a variety of promotion strategies, including... more...
- Maximum Press 2010; US$ 14.99
With hundreds of proven tips, tools, and techniques, this freshly updated edition explains how to make the most of the latest Web 2.0 trends and techniques such as RSS, blogs, podcasting, and mobile marketing for online success. Entrepreneurs, corporate marketing managers, small business owners, consultants, webmasters, individuals, new media professionals,... more...
- Maximum Press 2010; US$ 14.00
In a newly revised fourth edition, this invaluable resource takes an in-depth look into the new American dream—running one?s own e-business from home. Starting with a guide to defining what is most important—time with family, a flexible schedule, financial freedom, and risk levels—this study moves into an investigation of how online business works,... more...
- Maximum Press 2008; US$ 35.95
An increasing number of real estate buyers and sellers are making the Web their first destination, so getting more of them to stop at an agency?s or individual agent?s site can mean thousands of dollars in commissions. The proven e-mail, linking, and online advertising techniques provided will increase initial visitor traffic to any real estate website... more...
- Maximum Press 2010; US$ 19.95
Filled with the latest information on Facebook, LinkedIn, YouTube, and other key social-media sites, this all-purpose guide provides specific strategies and tactics that focus on building business. In addition to marketing and PR, this resource addresses recruiting, risk management, cost, and other key business issues. Marketing, sales, public relations,... more...
- Maximum Press 2007; US$ 26.95
For businesses that are either planning to launch a new e-business or increase the profits of an existing one, this book provides techniques and methods to increase effectiveness and growth. Approaches to viewing a company's foundation introspectively through products, services, branding, target markets, online objectives, and budget are discussed,... more...