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- Wiley 2005; US$ 55.00
Five years ago the world of agency communications turned upside down. Ogilvy introduced 360 degree thinking, Unilever formulated their ABC process, TBWA developed their Disruptive philosophy, and total communications planning was born. Now, total communications planning is being increasingly demanded by clients. The question is no longer where does... more...
- The Experiment 2011; US$ 13.95
Children become the messages they get the most. And as a parent, your words, attitudes, and actions are constantly sending your children messages, creating their earliest ideas about themselves, others, and the world around them. Now, parenting expert Dr. Jim Taylor describes the vital opportunity you have to shape your children (even when they may... more...
- McGraw-Hill Education 2003; US$ 19.95
Since 1997 Jim Taylor's online DVD FAQ has been the most current and complete source of information on this rapidly growing technology, and visitors to the site have been clamoring for a print version. And here it is! Everything You Ever Wanted to Know About DVD is the most comprehensive, quick look-up guide to DVD facts, figures, and formats... more...
- Wiley 2009; US$ 50.00
In the marketing world, communication ideas are revered for their magical ability to affect how consumers behave towards brands. Despite this, they are poorly understood. How many types are there? What are their characteristics? How should you use them? And what makes a good one? Most marketers simply cannot answer these questions. Rigorous Magic... more...
- D & M Publishers 2011; US$ 14.00
In 1973, Rick Hansen was a carefree teenager hitchhiking home from a fishing trip, a kid who lived and breathed sports. But after the truck he was riding in went out of control and crashed, Hansen was left a paraplegic. For some people that could have been the end. For Rick Hansen it was the beginning of a story that is at once sad and funny, heartbreaking... more...
- John Wiley & Sons, Ltd. 1998; US$ 14.75
This work offers insights into the evolving business future, over the next 500 years. It asks, 'How will the accelerating pace of technology transform the way people view themselves and organize their lives?', and, 'Why will the workplace of the future only be occupied by owners and temps?'. more...
- Triumph Books 2010; US$ 13.99
The Fire Within is the first autobiography of Jim Taylor, whose very name conjures unforgettable memories of a magical time in Green Bay. Written with NFL sportswriter Dr. Kristine Setting Clark, The Fire Within reveals a man and a team that captured the imagination of gridiron fans of the 1960s and continue to be celebrated today. more...
- McGraw-Hill Education 2008; US$ 59.95
The Latest Tips and Techniques for Getting the Maximum from Blu-ray Technology Blu-ray Disc Demystified provides the most current information and applications available for this popular high-definition optical disc format. Written by a team of experts with a wide range of experience in DVD and high-definition production, this thorough, skill-building... more...
- Wiley 2011; US$ 328.00
Rutter’s Child and Adolescent Psychiatry has become an established and accepted textbook of child psychiatry. Now completely revised and updated, the fifth edition provides a coherent appraisal of the current state of the field to help trainee and practising clinicians in their daily work. It is distinctive in being both interdisciplinary and... more...