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  • Tourism Supply Chain Managementby Haiyan Song

    Taylor and Francis 2012; US$ 53.95

    This significant and timely volume is the first to apply supply chain management theories and practices in the context of tourism. By doing so the book offers insight into the relationships between tourism enterprises, how co-ordination across organizations can be effectively achieved and how business performance can be improved. more...

  • Tourism Demand Modelling and Forecastingby Haiyan Song; S.F. Witt

    Taylor and Francis 2012; US$ 105.00

    The phenomenal growth of both the world-wide tourism industry and academic interest in tourism over the last thirty years has generated great interest in tourism demand modelling and forecasting from both sectors. However, the tendency for researchers and practitioners engaged in quantitative causal tourism modelling and forecasting to run many regression... more...

  • Tourism Forecasting and Marketingby Kevin Wong; Haiyan Song

    Taylor and Francis 2012; US$ 67.95

    Tourism Forecasting and Marketing presents vital, up-to-date research on the latest practice and applications of tourism demand modeling and forecasting. The book addresses both econometric and time series approaches to forecasting, focusing on the concepts, model specification, data analysis, and methodologies used in day-to-day tourism planning.... more...

  • The Advanced Econometrics of Tourism Demandby Haiyan Song; Stephen F. Witt; Gang Li

    Taylor and Francis 2008; US$ 39.95

    Tourism demand is the foundation on which all tourism-related business decisions ultimately rest. This book introduces students, researchers and practitioners to the modern developments in advanced econometric methodology within the context of tourism demand analysis and illustrates these developments with actual tourism applications. more...

  • Qualitative Forecasting in Tourismby Haiyan Song; Vera Shanshan Lin; Chris Cooper

    Goodfellow Publishers Ltd 2012; US$ 9.49

    Contemporary Tourism Reviews will provide you with critical, state-of-the-art surveys of all of the major areas of tourism study to people who are coming to a topic for the first time. The CTR series provides accessible and structured overviews to all areas of research in the broadly defined subject of tourism with links to original sources of information,... more...

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