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  • Corporate Communicationby Joep Cornelissen

    SAGE Publications 2011; US$ 73.00

    The Third Edition of this market-leading text has been updated and expanded with contemporary case material and more detailed coverage of the main topics and trends in corporate communication. . . New to the Third Edition : . . - New chapters on strategic planning and campaign management, research and measurement and CSR and community relations . -... more...

  • Corporate Communicationby Joep Cornelissen

    SAGE Publications 2014; US$ 60.00

    Used by nearly 20,000 students in over 50 different countries on courses in Corporate Communication, Organizational Communication, PR and Marketing Communications and as an invaluable source for reflective practitioners, the new fourth edition has been updated to include topics such as the new media environment, CSR standards and corporate citizenship... more...

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