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Most popular at the top

  • Google Analyticsby Justin Cutroni

    O'Reilly Media 2007; US$ 9.99

    Web analytics is the process of measuring your web site, analyzing the data, and making changes based on the analysis. Many businesses are just starting to learn how they can increase the performance of their web site by using web analytics. For many people, their first exposure to web analytics is Google Analytics, a free tool available to everyone.... more...

  • Google Analyticsby Justin Cutroni

    O'Reilly Media 2010; US$ 23.99

    Do you know what people do when they visit your website or web app? Or how much the site contributes to your bottom line? Google Analytics keeps track and makes it easy for you to learn precisely what's happening. This hands-on guide shows you how to get the most out of this free and powerful tool -- whether you're new to Google Analytics or have... more...

  • Performance Marketing with Google Analyticsby Sebastian Tonkin; Caleb Whitmore; Justin Cutroni

    Wiley 2011; US$ 39.99

    An unparalleled author trio shares valuable advice for using Google Analytics to achieve your business goals Google Analytics is a free tool used by millions of Web site owners across the globe to track how visitors interact with their Web sites, where they arrive from, and which visitors drive the most revenue and sales leads. This book offers clear... more...

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