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The Unauthorized Guide to Doing Business the Richard Branson Way
Wiley 2010; US$ 16.95Richard Branson, the international powerhouse entrepreneur, is an opportunist with an uncanny knack of sniffing out great deals where others hesitate or fear to tread. Branson is the ultimate brand builder and never before has a single brand been so successfully deployed across such a diverse range of goods and services. So how does he do it? The... more...
Business the Richard Branson Way
Wiley 2007; US$ 19.95In many ways, Richard Branson and his company the Virgin Group are unique. In an era dominated by strategists, Branson is an opportunist with an uncanny knack of sniffing out great deals where others hesitate or fear to tread. Never before has a single brand been so successfully deployed across such a diverse range of goods and services. Branson is... more...
The Unauthorized Guide To Doing Business the Bill Gates Way
Wiley 2010; US$ 16.95Mega-mogul Bill Gates is quite simply the richest and most successful businessman of all time. His remarkable vision and obsessive desire to win have created a leadership style radically different to anything the business world has seen before. The Unauthorized Guide to Doing Business the Bill Gates Way draws out the universal lessons from Bill Gates'... more...
Gravy Training
John Wiley & Sons, Ltd. 1998; US$ 9.25This is a study of the way in which business schools have emerged from the backwater of academia that they inhabited 20 years ago, into the glamorous global industry position they occupy today. The book is based on interviews with those who run, use, work for and despise business schools. more...
Ultimate Book of Business Brands
John Wiley & Sons, Ltd. 2003; US$ 29.95The Ultimate Book of Business Brands contains a unique summary of the breakthrough brands that have captured the hearts and minds of people throughout the world. The Ultimate Book of Business Brands shows how apparently ordinary products and services are transformed into business legends. Brands have become one of the most powerful competitive... more...
Business, The Universe & Everything
Wiley 2004; US$ 29.95A book of ideas on the future of business from some of the most brilliant and compelling minds of today and tomorrow. * Written by bestselling authors of Leadership the Sven-Goran Erikkson Way and the Financial Times Handbook of Management. They are also founders of the successful UK company Suntop Media. * First-hand material from the world's top... more...
Thinkers 50 Leadership: Every Leader’s Guide to Organizational Success
McGraw-Hill Education 2013;
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