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  • Reputation Managementby John Doorley; Helio Fred Garcia

    Taylor and Francis 2015; US$ 69.95

    Reputation Management is a how-to guide for students and professionals, as well as CEOs and other business leaders. It rests on the premise that reputation can be measured, monitored, and managed. Organized by corporate communication units including media relations, employee communication, government relations, and investor relations, the book provides... more...

  • Reputation Managementby John Doorley; Helio Fred Garcia

    Taylor and Francis 2011; US$ 65.95

    Reputation management is the most important theme in public relations and corporate communication today. John Doorley and Helio Fred Garcia argue that most CEOs don't actually pay much heed to reputation and this is to their peril. This book is a how-to guide for professionals and students in public relations and corporate communication,... more...

  • Rethinking Reputationby Fraser P. Seitel; John Doorley

    St. Martin's Press 2012; US$ 17.99

    Fraser P. Seitel is a public relations consultant, author, lecturer, columnist, and media commentator, appearing frequently on the Fox News Network and other outlets. He is the author of The Practice of Public Relations , which is used in universities worldwide and has sold over a million copies in eleven editions. John Doorley is the founding... more...

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