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  • Agency Maniaby Bob Liodice; Bruno Gralpois

    SelectBooks, Inc. 2010; US$ 9.99

    Agency Mania was written because billions of dollars in company budgets are invested every year into marketing efforts that strive to deliver engaging consumer experiences and deliver measurable business results. To get most out of their marketing investment, brand advertisers of all sizes must demand more from their advertising and marketing communications... more...

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