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The Ultimate Guide to Strategic Marketing: Real World Methods for Developing Successful, Long-term Marketing PlansMcGraw-Hill Education 2013; US$ 50.00
THE DEFINITIVE M ARKETING GUIDE FOR THE 21st CENTURY Everything You Need to Plan Your Strategy and Achieve Your Goals From Fortune 500 consultant Robert J. Hamper--the man who wrote the book on strategic marketing--comes a powerful new blueprint for growth in today's economy. Combining time-tested marketing tools with the latest global trends,... more...
- McGraw-Hill Education 2010; US$ 19.95
Proven techniques and invaluable advice for writing winning business proposals?revised and updated! What makes a winning business proposal? It highlights your skills and services, meets your client's needs, and clearly sets you apart from the competition. Since 1995, Handbook for Writing Proposals has helped thousands of professionals develop... more...
- Thorogood Publishing 1998; US$ 258.00
What does negotiating in the hi-tech sector involve? The hi-tech sector is different. Commercial negotiations tend to cover all aspects of the transaction, not just issues such as price, performance and deadlines. The high value attributable to the intellectual property element of technology transfer transactions adds an additional dimension. The sheer... more...
- Thorogood Publishing 1999; US$ 69.95
Offers an explanation of the law relating to computer contracts with particular emphasis on software licenses. This title provides guidance on negotiating and drafting the best contract for your client. It presents advice, tips and techniques for successful contract negotiation and drafting.It also features sample contracts. more...
- Thorogood Publishing Ltd 2010; US$ 240.00
This Briefing gives practical insight into the law relating to software contracts. In particular, it details the key techniques for negotiating and drafting better contracts. An analysis of the law and its implications is offered, whilst the practical and commercial aspects of software contract negotiation are covered in detail. more...
- Wiley 2011; US$ 150.00
"Without doubt the best modern and up-to-date text on the topic, wirtten by one of the world leading experts in the field. Should be on the desk of any practitioner or researcher involved in the field of Machine Condition Monitoring" Simon Braun, Israel Institute of Technology Explaining complex ideas in an easy to understand way, Vibration-based... more...
- CRC Press 2008; US$ 199.95
Over the past several decades, applications permeated by advances in digital signal processing have undergone unprecedented growth in capabilities. The editors and authors of High Performance Embedded Computing Handbook: A Systems Perspective have been significant contributors to this field, and the principles and techniques presented in the handbook... more...
- Guilford Publications 2007; US$ 60.00
This comprehensive, authoritative text provides a state-of-the-art review of current knowledge and best practices for helping adults with psychiatric disabilities move forward in their recovery process. The authors draw on extensive research and clinical expertise to accessibly describe the “whats,? “whys,? and “how-tos? of psychiatric rehabilitation.... more...
- Rowman & Littlefield Publishers 2013; US$ 79.99
Analyses of the 2012 presidential election are already emerging, with various retrospectives, accounts, and predictions in the works. This volume includes some of the most recognized scholars in the field and innovative younger scholars who provide a fresh perspective on the election. It is a diverse and award winning group, including established... more...