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The Age of Persuasion
Counterpoint 2010; US$ 26.00Stop to consider the culture of the 21st century: Each morning, you might hear a half-dozen ads on the radio before your feet touch the floor. Staggering out of bed, you?ll pass brand logos on your clothing and in your bathroom. By the end of the day, hundreds ? perhaps thousands ? of marketing messages have targeted you. And yet so little is understood... more...
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