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Power of Design for Six Sigma
Dearborn Trade Publishing 2002; US$ 17.95The Power of Design for Six Sigma by Subir Chowdhury is the first book to clearly and simply describe "DFSS" for everyone at every level of an organization. Six Sigma is a philosophy that focuses on eliminating mistakes, waste, and rework. The ultimate goal is to attain the near perfect level of 3. more...
Ageless Marketing
Dearborn Trade Publishing 2003; US$ 25.00In Ageless Marketing, authors David Wolfe and Robert Snyder document the results of a groundbreaking research project on the aging boomer generation, detailing the core values, buying behaviors, and emotional factors that distinguish the New Customer Majority. more...
Beyond Selling Value
Dearborn Trade Publishing 2002; US$ 18.95Selling value is taking on a whole new meaning for sales professionals. Here's a proven process pros can use to address their customer's pressing business issues, position themselves as strategic partners, and recommend solutions that improve the way their customers do business. more...
Brandscendence
Dearborn Trade Publishing 2004; US$ 23.00In Branscendence, author Kevin Clark uses success stories and case studies to illustrate his theory on the 3 essentials elements enduring brands must manage. more...
Communication Catalyst
Dearborn Trade Publishing 2002; US$ 25.00Connolly and Rianoshek make their speed-guaranteed communications skills accessible to any business owner or manager. Helps readers improve the quality of their communication, and to promote trust, creativity, and coordinated action, thus producing more results per hour and achieving a true competitive edge. more...
Credibility Marketing
Dearborn Trade Publishing 2001; US$ 18.95In practically every industry, those who become the most successful are recognized as experts in their respective fields. Larry Chambers, a prolific author and credibility marketing expert, shows professionals how to increase their image and visibility via media exposure, as a result separating themselves from the competition. more...
Emotionally Intelligent Financial Advisor
Dearborn Trade Publishing 2004; US$ 22.00The Emotionally Intelligent Financial Advisor is based on groundbreaking work by a leading authority from the financial services industry. What makes a financial advisor a top producer? Research indicates that the answer is emotional intelligence: the ability to use your emotions, moods, and feelings, and those of others, to work for you. more...
Everyone Is a Customer
Dearborn Trade Publishing 2002; US$ 24.00Progressive companies claim to focus on customers, yet too few understand how to profitably deliver what their customers truly value. Award winning business architects, Jeffrey Shuman and Janice Twombly have developed a proven method for measuring the value of every relationship. more...
Filling the Glass
Dearborn Trade Publishing 2000; US$ 19.95For many of us, there is a disconnection between what we believe we should be doing in our careers and our lives, and what we actually find ourselves doing. In Filling the Glass: The Skeptic's Guide to Positive Thinking in Business, author Barry Maher provides ten strategies to overcome that disconnect, turning the job (and life) you have into the... more...
How Winners Sell
Dearborn Trade Publishing 2002; US$ 25.00How do salespeople transform themselves into savvy professionals who can be counted on to continue to win business even under these tough, seemingly insurmountable conditions? Author and sales consultant Dave Stein has helped thousands of CEOs, VPs, sales managers, marketing directors, and sales teams navigate the most complex opportunities with precision... more...









