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  • Counterintuitive Marketingby Peter C. Krieg; Kevin J. Clancy

    Free Press 2001; US$ 23.95

    Why does American business seem to sputter along where it ought to thrive? What is the source of the current plague of downsizing, disappearing companies, dot-com crashes, and here-today-gone-tomorrow advertising campaigns? Why do more products flop than ever before? Marketing experts Kevin J. Clancy and Peter C. Krieg have the answers. In Counterintuitive... more...

  • Look Away!by William C. Davis

    Free Press 2002; US$ 30.95

    William C. Davis, one of America's best Civil War historians, here offers a definitive portrait of the Confederacy unlike any that has come before. Drawing on decades of writing and research among an unprecedented number of archives, Look Away! tells the story of the Confederate States of America not simply as a military saga (although it is that),... more...

  • At Home in the Worldby Daniel Pearl; Mariane Pearl; Helene Cooper

    Free Press 2002; US$ 24.00

    Wall Street Journal reporter Daniel Pearl became the focus of international concern when he was kidnapped by Islamic extremists in Pakistan while investigating a story. News of his brutal murder in February 2002 was universally denounced, a tragic loss of a good man and a compassionate journalist who was at home anywhere in the world. At Home... more...

  • Reagan, In His Own Handby Kiron K. Skinner; Martin Anderson; Annelise Anderson; George P. Shultz

    Free Press 2001; US$ 34.95

    Until Alzheimer's disease wreaked its gradual destruction, Ronald Reagan was an inveterate writer. He wrote not only letters, short fiction, poetry, and sports stories, but speeches, newspaper articles, and radio commentary on public policy issues, both foreign and domestic. Most of Reagan's original writings are pre-presidential. From 1975 to 1979... more...

  • Techno-Ready Marketingby Charles L. Colby; A. Parasuraman

    Free Press 2001; US$ 17.95

    Conventional techniques for marketing technology products fail primarily because marketers do not truly understand their customers. Do you know what customers really think about your technology? Now, drawing on their award-winning research and case studies ranging from America Online to the Discovery Channel, marketing experts A. Parasuraman and Charles... more...

  • The Virtue Of Prosperityby Dinesh D'Souza

    Free Press 2002; US$ 19.99

    In The Virtue of Prosperity, Dinesh D'Souza examines the spiritual and social crisis spawned by the new economy and new technologies of the last ten years. D'Souza questions the basic premise of the American dream that prosperity and "progress" will better the human condition. Anchored in history, rich in anecdote, and supported by state-of-the-art... more...

  • The Power of Full Engagementby Jim Loehr; Tony Schwartz

    Free Press 2003; US$ 15.99

    We live in digital time. Our pace is rushed, rapid-fire, and relentless. Facing crushing workloads, we try to cram as much as possible into every day. We're wired up, but we're melting down. Time management is no longer a viable solution. As bestselling authors Jim Loehr and Tony Schwartz demonstrate in this groundbreaking book, managing energy, not... more...

  • Waiting for Snow in Havanaby Carlos Eire

    Free Press 2003; US$ 16.00

    ?Have mercy on me, Lord, I am Cuban.? In 1962, Carlos Eire was one of 14,000 children airlifted out of Havana?exiled from his family, his country, and his own childhood by Fidel Castro?s revolution. This stunning memoir is a vibrant and evocative look at Latin America from a child?s unforgettable experience. Waiting for Snow in Havana is both an... more...

  • Elijah's Cupby Valerie Paradiz

    Free Press 2002; US$ 17.95

    Faced with her two-year-old toddler's precipitous bout with epilepsy and his puzzling behaviors, Valerie Paradiz took a bold and unusual path, coming to terms with and ultimately embracing the strange beauty of her son Elijah's special neurological disorder, which was diagnosed as Asperger's syndrome, a form of autism. In Elijah's Cup, Paradiz... more...

  • Holy War, Peter L. Bergen

    Free Press 2001; US$ 14.95

    On September 11, 2001, the world in which we live was changed forever. The twin towers of the World Trade Center came crashing down, one side of the Pentagon burst into flame, and more than six thousand men, women, and children lost their lives in the most deadly terrorist attack on American soil. As shocking as it was, it had been long in the making:... more...