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- Marshall Cavendish 2012; US$ 30.99
The Singapore Story is the first volume of the memoirs of Lee Kuan Yew, the man who planted the island state of Singapore firmly on the map of the world. It was first published in 1999. In intimate detail, Lee recounts the battles against colonialists, communists and communalists that led to Singapores independence. With consummate political... more...
- Marshall Cavendish 2008; US$ 6.00
Women are responsible for making 80% of all purchasing decisions. In short, this makes women the most valuable consumer group in the world. This book, by two leading marketing practitioners, shows companies how to create marketing strategies and brands th more...
- Marshall Cavendish 2008; US$ 12.00
Nearly everyone within a company is involved in selling at one level or another. Yet, the majority of those people are not professional frontline salespeople they have never received any training in selling or in dealing with customers. As a result, opp more...
- Marshall Cavendish 2010; US$ 15.20
For better or for worse, the news media in the United States has huge worldwide influence. And yet little is actually known about its real inner workings, inherent logic and deeply embedded customs. more...
- Marshall Cavendish 2011; US$ 4.00
Like many things in life, becoming a great manager is in fact a simple process if only we knew how and changed our current habits. The authors in this book have identified 15 fundamental principles that are exhibited by great managers and which can easi more...
- Marshall Cavendish 2011; US$ 22.79
Are you looking for a great idea or some inspiration to make your business more effective and cutting edge? Do you need to motivate and inspire your employees, shareholders or customers? Do you need to turbocharge your career? Do you want to do things different;y? more...
- Marshall Cavendish 2011; US$ 20.79
Rule 1 of magic is: The framework for any communication is determined by the expectations and associations you trigger. Rule 4 is: The brain filters out most of the information it receives. The greatest magicians in the world and their acts stick religiously to 20 rules which have nothing to do with how magic works, but instead... more...