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- John Wiley & Sons, Ltd. 1991; US$ 39.95
Represents a new departure point for building better international business a superb analysis Philip Kotler Kellogg Graduate School of Management Every corporate CEO and their top executives should read this book. The ten international business strategies in Winning Worldwide are outstanding. Don A. Hykes Managing Director... more...
- John Wiley & Sons, Ltd. 1997; US$ 39.95
Some companies downsize to remove labour and reduce other costs, but this book suggests that it does not increase output, and the real route to success is through growth and innovation. Based around 13 world class innovators, this book shows the various ways of finding success through innovation. more...
- John Wiley & Sons, Ltd. 1999; US$ 24.95
This book is a resource guide to the world's most acclaimed investment thinkers. It offers insightful comments into all aspects of the complicated investment market. Ideas and thoughts are also goven by leading investment gurus such as George Soros and Peter Lynch. more...
- John Wiley & Sons, Ltd. 1999; US$ 19.95
The Ultimate Book of Business Breakthroughs gives humorous and insightful accounts of the story behind some of the world?s most revolutionary business decisions. The impact of these decisions, not only on the businesses and industries they transformed, but also on society in general, is considered. It is a vital aid for ALL business people. ... more...
- John Wiley & Sons, Ltd. 1998; US$ 32.95
Synergy is the business strategist's major goal - but why is it so difficult to achieve? The authors of this book argue that there are four biases which prevent managers from making good decisions. They offer instead, the idea of four mental biases as antidotes. more...
- John Wiley & Sons, Ltd. 1998; US$ 9.25
This is a study of the way in which business schools have emerged from the backwater of academia that they inhabited 20 years ago, into the glamorous global industry position they occupy today. The book is based on interviews with those who run, use, work for and despise business schools. more...
- John Wiley & Sons, Ltd. 1998; US$ 14.75
This work offers insights into the evolving business future, over the next 500 years. It asks, 'How will the accelerating pace of technology transform the way people view themselves and organize their lives?', and, 'Why will the workplace of the future only be occupied by owners and temps?'. more...
- John Wiley & Sons, Ltd. 1999; US$ 32.95
This text maps out how the economic world has been turned upside down by technology, globalism and the death of job security. It takes up the thread of thought established in Negroponte's 'Being Digital', in terms of asking how our lives will change in a world where technology is the major currency. more...