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Wharton Digital Press

Most popular at the top

  • The Social Entrepreneur's Playbook, Expanded Editionby Ian C. MacMillan; James D. Thompson

    Wharton Digital Press 2013; US$ 9.99

    Ian (Mac) C. MacMillan is the academic director of the Sol C. Snider Entrepreneurial Center and Dhirubhai Ambani professor of entrepreneurial management at the Wharton School, University of Pennsylvania. He has also been a director of companies in the travel, import/export and pharmaceutical businesses in the United States, South Africa, Canada,... more...

  • The Engaged Leaderby Charlene Li

    Wharton Digital Press 2015; US$ 9.99

    “Charlene Li practices what she teaches in The Engaged Leader : She is a master at listening, sharing, and engaging. This is a must-read for anyone who wants to develop connections that enable innovative ideas to emerge.? —Beth Comstock, Chief Marketing Officer, GE “Finally—a leadership book loaded with great ideas that you can read in one sitting!... more...

  • Financial Literacy for Managersby Richard A. Lambert

    Wharton Digital Press 2012; US$ 9.99

    The language of business In order to understand how your business is performing right now and to evaluate, assess, and devise new strategies to boost future performance, you need information. Financial statements are a critical source of the information you need. In direct and simple terms, Richard A. Lambert, Miller-Sherrerd Professor of Accounting... more...

  • Global Brand Powerby Barbara E. Kahn

    Wharton Digital Press 2013; US$ 9.99

    The branding bible for today?s globalized world Today, brands have become even more important than the products they represent: their stories travel with lightning speed through social media and the Internet and across countries and diverse cultures. A brand must be elastic enough to allow for reasonable category and product-line extensions,... more...

  • Sport Mattersby Kenneth L Shropshire

    Wharton Digital Press 2015; US$ 9.99

    Donald Sterling. Ray Rice. The Washington Redskins. The Miami Dolphins. NCAA Athletes. These names, among countless others, have blanketed the headlines as the media has brought global attention to several recent sports controversies. Now, Kenneth L. Shropshire, The Wharton School of the University of Pennsylvania professor of Legal Studies and... more...

  • The Leader's Checklistby Michael Useem

    Wharton Digital Press 2011; US$ 9.99

    Named to The Washington Post ?s 2011 List of Best Leadership Books In this fast-reading and illuminating expanded edition of the bestselling Leader?s Checklist, world-renowned leadership expert Michael Useem deepens his examination of 15 mission-critical principles for leaders Based on the lessons from astonishing stories, solid research,... more...

  • Brilliant Mistakesby Paul J. H. Schoemaker

    Wharton Digital Press 2011; US$ 9.99

    Named #1 Best Business Book of 2011, by Patriot-News –PennLive.com If you have ever flown in an airplane, used electricity from a nuclear power plant, or taken an antibiotic, you have benefited from a brilliant mistake. Each of these life-changing innovations was the result of many missteps and an occasional brilliant insight that turned a... more...

  • Customer Centricityby Peter Fader

    Wharton Digital Press 2012; US$ 9.99

    Not all customers are created equal. Despite what the tired old adage says, the customer is not always right. Not all customers deserve your best efforts: in the world of customer centricity, there are good customers…and then there is pretty much everybody else. Upending some of our most fundamental beliefs, renowned behavioral data expert Peter... more...

  • Why Good People Can't Get Jobsby Peter Cappelli

    Wharton Digital Press 2012; US$ 9.99

    Peter Cappelli confronts the myth of the skills gap and provides an actionable path forward to put people back to work. Even in a time of perilously high unemployment, companies contend that they cannot find the employees they need. Pointing to a skills gap, employers argue applicants are simply not qualified; schools aren't preparing students... more...

  • The Immigrant Exodusby Vivek Wadhwa; Alex Salkever

    Wharton Digital Press 2012; US$ 9.99

    Vivek Wadhwa is director of research at the Center for Entrepreneurship and Research Commercialization and executive in residence at the Pratt School of Engineering, Duke University; vice president of innovation and strategy at Singularity University; fellow at the Arthur & Toni Rembe Rock Center for Corporate Governance, Stanford University; and... more...