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  • A Quick Start Guide to Mobile Marketingby Neil Richardson

    Kogan Page 2010; US$ 14.99

    A Quick-Start Guide to Mobile Marketing shows the reader how to use mobile communications as a key marketing tool in order to improve customer satisfaction, form better professional relationships and increase marketing effectiveness. more...

  • According To Their Lightsby Neil Richardson

    The Collins Press 2015; US$ 15.99

    In April 1916, the Easter Rising broke out in Dublin. History remembers it as Irish rebel against English soldier, but the truth is more complicated. Thousands of British army soldiers in the Rising were Irishmen, including Second-Lieutenant Robert Barton from Glendalough, who later became a Sinn Féin TD and a signatory of the Anglo-Irish Truce, the... more...

  • Develop Your Marketing Skillsby Neil Richardson; Ruth M Gosnay

    Kogan Page 2010; US$ 14.95

    Develop Your Marketing Skills aims to help managers understand the essence of marketing by explaining core concepts, theories and principles in a practical and accessible way. more...

  • Customer-Centric Marketingby Neil Richardson; Jon James; Neil Kelley

    Kogan Page 2015; US$ 24.95

    Two of the major parallel challenges facing businesses today are how to adapt to the changes of fast-paced, fragmenting markets and how to grow a business whilst engaging in recognisably sustainable practices. It is not enough to just be sustainable, it is about communicating it and getting the customer involved in the message. Customer-Centric Marketing... more...

  • And Tango Makes Threeby Justin Richardson; Peter Parnell; Henry Cole; Neil Patrick Harris

    Simon & Schuster Books for Young Readers 2015; US$ 17.99

    The heartwarming true story of two penguins who create a nontraditional family. At the penguin house at the Central Park Zoo, two penguins named Roy and Silo were a little bit different from the others. But their desire for a family was the same. And with the help of a kindly zookeeper, Roy and Silo got the chance to welcome a baby penguin of their... more...

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