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Most popular at the top


    Martin Books 2007; US$ 24.95

    An easy to understand look at different communication issues and methods. A communication model, listening, body language, non verbal communication, open - closed questions, feedback, interviews, questionnaires. Contains case studies. Popular text book for colleges. Perfect bound, 190x250mm publication, 96 pages Contents include: Communication... more...

  • FINDING NEW BUSINESSby Rodney Overton

    Martin Books 2007; US$ 24.95

    Finding business is the first step in the sales process - and without a sale nothing much will happen in any business. And of course without sales no business will be able survive for very long. Every business organisation and sales person needs to be constantly prospecting for new business and new customers. Details around 200 cost effective methods... more...


    Martin Books 2007; US$ 24.95

    Easy to read and use. Human Resources are the cornerstone of any business. This book has broad appeal to all levels of business and management, including laymen. Provides a wide range of information and suggestions for dealing with critical people issues. Use this book to write your own H.R. manual! Your best resource in business is your people!... more...


    Martin Books 2007; US$ 24.95

    Starting your own a successful business, and then managing to ensure both profit and growth, can be very exciting and stimulating. At the same time it can be fraught with untold perils and dangers. The results of success can be great, even immense, though the risk of failure is always very close at hand. This book is especially aimed at those thinking... more...

  • MARKETING ON A BUDGETby Rodney Overton

    Martin Books 2007; US$ 24.95

    An ideal reference book for people in any business looking for cost effective ways to market their business. Contains more than 60 case studies full of cost effective marketing tips. Also explains marketing theory, marketing plans, market segments, demo-graphics, and the four P's. What can you do to provide your business - large or small - with... more...

  • 101 BUSINESS CHECKLISTby Rodney Overton

    Martin Books 2007; US$ 24.95

    Prepared in response to requests from bookshops, commerce and industry for a book, ?with lots of checklists that we can use to measure performance, as well use as prompts for planning and managing.? The checklists include Planning, Human Resources, Marketing, Sales, new businesses, new products and Management. A valuable planning and control tool... more...

  • Analysing Your Businessby Rodney Overton

    Martin Books 2007; US$ 24.95

    This book is intended to offer a range of prompts for a number of wide and diverse business areas which can be easily measured and analysed by business managers in a short time frame and thus offer an analysis and diagnosis of business performance and which can be used to improve both performance and profits. Many people fail to understand that... more...

  • Business Management Toolsby Rodney Overton

    Martin Books 2007; US$ 24.95

    Tips, tools and skills for managers. Wide ranging and comprehensive contents of interest to managers at all levels anywhere in the world! Broad categories include: Management, leadership, planning Management functions Competent first line management The evolution of global enterprise Management skills The Management Plan Human Resources... more...

  • Tenders and Proposals Made Simpleby Rodney Overton

    Martin Books 2007; US$ 24.95

    Tips and prompts to help you write a quality proposal which will get you noticed. Contains easy to use formats for completing a quality business proposal or tender. Explains the characteristics of a good proposal and the pitfalls. Also may other tips and prompts. Most people involved in a business organisation will have cause to write a detailed Tender,... more...

  • Sponsorshipsby Rodney Overton

    Martin Books 2007; US$ 24.95

    Sponsorship decisions are major purchasing decisions for potential sponsors that involve careful consideration Finding sponsors and selling sponsorships is a difficult task at any time. Sponsorship is an investment, in cash or in kind, in return for access to exploitable business potential associated with an event or highly publicised entity. If... more...