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Most popular at the top

  • The Brandgymby David Taylor

    Wiley 2003; US$ 45.00

    Using the attributes from real managers and directors who have built successful brands, this book offers a practical program of "workouts" that analyze the fundamental reasons behind the success of brands across a range of business areas. It will help brand managers ensure the healthy life of their brands by focusing on the attitudes, behaviors, and... more...

  • Brand Stretchby David Taylor

    Wiley 2006; US$ 65.00

    Stretching the Brand  offers practical and actionable advice on how to extend successful brands into new areas without losing sight of the value of the original brand itself. Examples of brand stretching include Dove soap, which has now been extended to the shampoo and deodorant markets. This book presents a single-minded focus on brand stretching... more...

  • Policing the Victorian Townby David Taylor

    Palgrave Macmillan 2002; US$ 165.00

    The book looks at the development of policing in a town noted for its high levels of crime. Through a detailed study of policing and police work over the period c. 1840-1914 it shows how the turbulent community of the early Victorian years was turned into a policed society by the end of the century. more...

  • Brand Visionby David Taylor

    Wiley 2007; US$ 54.00

    David Taylor's third book lifts the lid on why so many brand visioning projects end in failure: an overly theoretical and complex approach he calls 'strategy tourism'. By contrast, his straightforward, no-nonsense programme will ensure that you end up with an inspiring vision and a hands-on action plan to drive growth. Designed in a highly practical... more...

  • The Theory of Critical Distancesby David Taylor

    Elsevier Science 2010; US$ 128.00

    Critical distance methods are extremely useful for predicting fracture and fatigue in engineering components. They also represent an important development in the theory of fracture mechanics. Despite being in use for over fifty years in some fields, there has never been a book about these methods - until now. So why now? Because the increasing use... more...

  • The Naked Millionaireby David Taylor

    Wiley 2010; US$ 19.95

    This is a book about becoming a millionaire. Not through investment, although you may invest the money that you make. Not through savings, although you will be able to have some of those. And not through betting on the 4.10 at your local race track. This is a 'how to' book like no other, with seven possible paths, all leading to the same outcome. ... more...

  • The Talking Cureby David Taylor

    Karnac Books 1999; US$ 15.95

    The Talking Cure shows how the mind operates through all stages of life. Drawing on Tavistock Clinic research and case studies, it demonstrates just how much "the heart has its reasons the reason knows not of". Providing insights into many areas of contemporary life and into the challenges of the future, this book provides a valuable insight into one... more...

  • My Trip to Heavenby David Taylor

    Destiny Image, Inc. 2011; US$ 15.99

    Heaven is a very real place. It is God’s desire that everyone spends eternity there. So, what is Heaven really like? Now, in this sequel, David E. Taylor shares his many different trips to heaven but mainly the “Special one” that he had in the fall of the year 2000.  In this visit, Jesus Christ came into his... more...

  • Face-to-face Appearances of Jesusby David Taylor

    Destiny Image, Inc. 2011; US$ 16.99

    YOU can experience Jesus face-to-face! Many amazing face-to-face visitations from Jesus Himself are intimately detailed by author David E. Taylor in this beautifully woven true and continuing love story about his conversion and life journey with Jesus. Actual conversations with Jesus are included as well as descriptions of Christ s personality,... more...

  • The Naked Leader Experienceby David Taylor

    Transworld 2012; US$ 14.09

    Imagine if you simply could not fail. Where would you go? What would you do? Who would you be? There are no answers, only choices. Right here and now, as you hold this book in your hands, you have literally millions of choices open to you. This has been true since the day you were born, and remains true until the moment you die. Yet, with so many... more...