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Wilfred G. E. Watson

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  • Revenue Managementby Robert G. Cross

    The Crown Publishing Group 2011; US$ 15.95

    From the man the Wall Street Journal hailed as "the guru of Revenue Management" comes revolutionary ways to recover from the after effects of downsizing and refocus your business on growth. Whatever happened to growth? In Revenue Management, Robert G. Cross answers this question with his ground-breaking approach to revitalizing businesses: focusing... more...

  • Leadershipby Peter G. Northouse

    SAGE Publications 2015; US$ 68.00

    Translated into 12 different languages and used in 89 countries, this market-leading text successfully combines an academically robust account of the major theories and models of leadership with an accessible style and practical examples that help students apply what they learn. Peter G. Northouse uses a consistent format for each chapter, allowing... more...

  • Global Brand Powerby Barbara E. Kahn

    Wharton Digital Press 2013; US$ 9.99

    The branding bible for today?s globalized world Today, brands have become even more important than the products they represent: their stories travel with lightning speed through social media and the Internet and across countries and diverse cultures. A brand must be elastic enough to allow for reasonable category and product-line extensions,... more...

  • The Trial and Death of Socratesby Plato; G. M. A. Grube; John M. Cooper

    Hackett Publishing Company, Inc. 2000; US$ 5.50

    The third edition of The Trial and Death of Socrates presents G. M. A. Grube's distinguished translations, as revised by John Cooper for Plato, Complete Works. A number of new or expanded footnotes are also included along with a Select Bibliography. more...

  • Cultural Competence in Assessment, Diagnosis, And Intervention With Ethnic Minoritiesby Robert G. Malgady

    Bentham Science Publishers 2011; US$ 29.00

    Without a thorough understanding of culture and its nuances on part of the mental health service providers, alienation, stigma, and culturally based impediments rule. While concerns for diversity have been raised on numerous occasions, with increasing frequency over the past four decades, little progress has been made in implementing such concerns... more...

  • Introduction to Leadershipby Peter G. Northouse

    SAGE Publications 2014; US$ 54.00

    Offering a straightforward introduction to the basic principles of leadership, Peter G. Northouse?s Introduction to Leadership: Concepts and Practice, Third Edition provides readers with practical strategies for becoming more effective leaders in organizational settings and in their own lives. Grounded in leadership theory, this applied and reader-friendly... more...

  • Essential Linguisticsby David E. Freeman; Yvonne S. Freeman

    Heinemann 2004; US$ 37.50

    With increased emphasis on phonemic awareness and phonics, teachers need to know how language works. Basic linguistic concepts can help them make decisions about how to teach reading, spelling, phonics, and grammar to all students, including English language learners. The Freemans explain essential linguistic concepts in a thorough but manageable manner,... more...

  • The Craft of Research, Third Editionby Wayne C. Booth; Gregory G. Colomb; Joseph M. Williams

    University of Chicago Press 2009; US$ 17.00

    With more than 400,000 copies now in print, The Craft of Research is the unrivaled resource for researchers at every level, from first-year undergraduates to research reporters at corporations and government offices.   Seasoned researchers and educators Gregory G. Colomb and Joseph M. Williams present an updated third edition of their classic... more...

  • Plato: Five Dialoguesby Plato; G. M. A. Grube; John M. Cooper

    Hackett Publishing Company, Inc. 2002; US$ 6.95

    The second edition of Five Dialogues presents G. M. A. Grube's distinguished translations, as revised by John Cooper for Plato, Complete Works . A number of new or expanded footnotes are also included along with an updated bibliography. more...

  • Leading and Managing Health Servicesby Gary E. Day; Sandra G. Leggat

    Cambridge University Press 2015; US$ 60.00

    Leading and Managing Health Services: An Australasian Perspective is an indispensable resource for students in the ever-changing healthcare industry. more...