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  • Effective Media Relationsby David Wragge

    Kogan Page 2005; US$ 30.00

    In this third edition of Effective Media Relations, three public relations professionals give clear, practical guidance on how to work with journalists to get the best possible media coverage. This book will provide an ideal primer for any newcomer to public relations. For the seasoned practitioner, it will serve as a useful refresher to update skills... more...

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