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  • Keep Your Donorsby Tom Ahern; Simone P. Joyaux

    Wiley 2011; US$ 68.50

    Written by fundraising experts Tom Ahern and Simone Joyaux, Keep Your Donors is a new, winning guide to making disappointing donor retention rates a thing of the past. This practical and provocative book will show you how to master the strategies and tactics that make fundraising communications profitable. Filled with case studies and based in part... more...

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