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Most popular at the top

  • The International Hospitality Businessby Kaye Sung Chon

    Taylor and Francis 2012; US$ 149.00

    International Hospitality Business: Management and Operations will introduce hospitality managers to the most up-to-date developments in hospitality to prepare you for the rapidly changing world of international hospitality. This book is a compilation of the most current research in global operations. It examines new developments, new management concepts,... more...

  • The Growth Strategies of Hotel Chainsby Kaye Sung Chon

    Taylor and Francis 2012; US$ 64.95

    How did Accor, Cendant, Choice Hotels International, Marriott, and Hilton become the largest hotel chains in the world?and what strategies will they use to continue their growth? This first-of-its-kind textbook presents a balanced overview of the theory and practice of hotel chains? growth strategies. It explains in-depth how and why the largest worldwide... more...

  • Community Destination Management in Developing Economiesby Kaye Chon Sung

    Taylor and Francis 2013; US$ 59.95

    The practical, user-friendly guide to creating a sustainable future for destinations in developing economies Community Destination Management in Developing Economies is a user-friendly guide that provides a comprehensive view of the issues facing planners, policymakers, and destination managers who attempt to ensure a sustainable future for community... more...

  • The Tourism and Leisure Industryby Kaye Sung Chon

    Taylor and Francis 2012; US$ 59.95

    Find out how the ways we live and work are changing the ways in which we play! As populations grow and urbanization increases, social class, income, and ethnicity are influencing where and when people travel. The Tourism and Leisure Industry: Shaping the Future gives you the knowledge and skills you need to keep your business on top of this competitive... more...

  • Handbook for Distance Learning in Tourismby Kaye Sung Chon

    Taylor and Francis 2012; US$ 59.95

    Deliver quality instruction to your students?on-campus or off The Handbook for Distance Learning in Tourism is a practical, down-to-earth guide to developing and using print-based and Internet-based flexible learning resources for courses where students rarely, if ever, attend on-campus classes. Whether you?re a teacher who needs to develop course... more...

  • Consumer Behavior in Travel and Tourismby Kaye Sung Chon; Abraham Pizam; Yoel Mansfeld

    Taylor and Francis 2012; US$ 59.95

    Containing original and previously unpublished theoretical and empirical studies, Consumer Behavior in Travel and Tourism will give professionals, professors, and researchers in the field up-to-date insight and information on trends, happenings, and findings in the international hospitality business arena. A great resource for educators, this book... more...

  • Marketing Your City U.S.A.by Kaye Sung Chon; Ronald A Nykiel; Elizabeth Jascolt

    Taylor and Francis 2012; US$ 59.95

    With Marketing Your City, U.S.A.: A Guide to Developing a Strategic Marketing Plan, you?ll discover how easy it is to market your hometown to potential tourists. You?ll find a simple, sure-fire strategy proven to bring out the charm and beauty of any town, anywhere. You?ll learn ways to improve the ?packaging? of your community, while at the same time... more...

  • Sex and Tourismby Kaye Sung Chon; Thomas Bauer; Bob Mckercher

    Taylor and Francis 2012; US$ 59.95

    Explore the complex relationship between tourism and intimacy in this new book with a worldwide perspective! With a unique combination of academic and personal accounts, Sex and Tourism: Journeys of Romance, Love, and Lust takes you behind the scenes with motel owners, adventure travel guides, backpackers, and others working on all sides of the... more...

  • Ocean Travel and Cruisingby Kaye Sung Chon; Arthur Asa Berger

    Taylor and Francis 2012; US$ 59.95

    A one-of-a-kind analysis of ocean cruising! In Ocean Travel and Cruising: A Cultural Analysis, noted author Arthur Asa Berger turns his critical eye to the phenomenon of ocean cruising. This academically solid yet reader-friendly book brings a multidisciplinary cultural studies approach to the subject, examining ocean cruising from economic, semiotic,... more...

  • Casino Industry in Asia Pacificby Kaye Sung Chon; Cathy Hc Hsu

    Taylor and Francis 2012; US$ 63.95

    This single volume gives you comprehensive information on Asia-Pacific gaming! Casino Industry in Asia Pacific: Development, Operation, and Impact is a one-of-a-kind comprehensive review of the gaming industry in various countries in the Asia-Pacific region. This valuable resource thoroughly details the history, the operational issues, and the impact... more...