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- Rowman & Littlefield Publishers 2011; US$ 38.99
Now in its seventh edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication practices utilized in contemporary political campaigns. Trent, Friedenberg, and Denton's classic text has been updated to reflect recent election campaigns, including the 2010 congressional elections and... more...
- Lexington Books 2010; US$ 32.99
Communicator-in-Chief examines the role of new media technologies such as e-mail, Twitter, Facebook, MySpace, YouTube, blogs, video games, texting and the Internet in the historic 2008 presidential campaign. Politicians of the twenty-first century will use the Obama campaign's new media technology strategy to not only communicate with the electorate,... more...
- Lexington Books 2010; US$ 34.99
Studies of Identity in the 2008 Presidential Campaign explores issues of identity politics and the presidential election. Investigating all aspects of race, gender or ageism, the contributors to this volume address the role and function of 'identity politics' in political campaigns, and highlight challenges of 'identity politics' in contemporary political... more...
- Rowman & Littlefield Publishers 2009; US$ 28.99
Presidential campaigns are our national conversations_the widespread and complex communication of issues, images, social reality, and personas. In 2008, more people participated in the conversation, as voter numbers in every demographic group increased to levels of the 1970s. Here, political communication specialists break down the historic 2008 presidential... more...
- Lexington Books 2012; US$ 79.99
The George W. Bush Presidency: A Rhetorical Perspective , edited by Robert E. Denton, Jr., examines the rhetoric of former president George W. Bush across contexts of domestic policy, foreign policy, the wars in Iraq and Afghanistan, and politics in general. The contributors to this volume variously analyze Bush?s inaugural and State of the Union... more...
- Rowman & Littlefield Publishers 2013; US$ 34.99
This volume offers a unique and detailed examination of all stages of the 2012 presidential campaign, starting with the primaries and ending with post-election insights. Each chapter focuses on the campaign?s communication variables, including images, messages, and debates. Special attention is paid to the roles and functions of new technologies.... more...
- Lexington Books 2014; US$ 89.99
Preface Robert E. Denton Jr. Chapter 1: The Early Campaign of 2012 Judith S. Trent Chapter 2: Mitt Romney and the 2012 Presidential Nomination Henry C. Kenski and Kate M. Kenski Chapter 3: ?Persona? in the 2012 Presidential Campaign Dennis D. Cali Chapter 4: The Rhetoric of a Campaigning First Lady Theodore F. Sheckels Chapter... more...