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- SAGE Publications 2013; US$ 49.95
The concept of customer engagement has evolved as a powerful tool for building a profitable approach to customer management. Profitable Customer Engagement is an authoritative book that communicates the fundamentals of profitable customer engagement by proposing a customer engagement value (CEV) framework. It is a first-of-its-kind book that outlines... more...
- SAGE Publications 2013; US$ 35.95
Economics in Action summarizes the insights of economics (microeconomics, development economics, and institutional economics) for development practitioners who work in governmental and non-governmental organizations and civil society activists who do not have formal training in economics. more...
- Oxford University Press 2006; US$ 16.95
The fruit of Dr. C. I. Scofield's decades of reflection on the Word of God have been augmented (not revised) in this edition to make the ideas underlying the ScofieldRG Study Bible's annotations clearer to modern readers. An abundance of factual information is presented in topical articles, charts and lists that add depth and richness to study time.... more...
- Columbia University Press 2010; US$ 27.99
America's Response to China has long been the standard resource for a succinct, historically grounded assessment of an increasingly complicated relationship. Written by one of America's leading diplomatic historians, this book analyzes the concerns and conceptions that have shaped U.S.-China policy and examines their far-reaching outcomes. Warren... more...
- HarperCollins 2009; US$ 13.99
In A Short History of the United States , National Book Award winner Robert V. Remini offers a much-needed, concise history of our country. This accessible and lively volume contains the essential facts about the discovery, settlement, growth, and development of the American nation and its institutions, including the arrival and migration of Native... more...
- New Age International Pvt. Ltd., Publishers 2006; US$ 50.00
Control systems engineering is a multidisciplinary subject and presents a control engineering methodology based on mathematical fundamentals, and stresses physical system modeling. Analysis and design of control systems using MATLAB book is designed as an introductory undergraduate course in control systems for engineering students of all disciplines.... more...
- New Age International Pvt. Ltd., Publishers 2006; US$ 35.00
About the Book: Principles of DATA STRUCTURES using C and C++ covers all the fundamental topics to give a better understanding about the subject. The study of data structures is essential to every one who comes across with computer science. This book is written in accordance with the revised syllabus for B.Tech./B.E. (both Computer Science and Electronics... more...
- SAGE Publications 2009; US$ 59.00
Robert Kozinets is one of the leading practitioners of virtual ethnography. His brand of which - netnography - is a fast-growing approach that is particularly popular amongst organisational and marketing researchers. As a result, this book is the text on netnography and will be foundational for those following the approach. more...