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- Channel View Publications 2007; US$ 69.95
Pro-poor tourism, is receiving attention from the World Tourism Organization, the UN system, governments, industry, and NGOs and is an integral component of sustainable development strategies in the less developed countries. Using cases and reviews, this book gives an assessments of the effectiveness of pro-poor tourism as a development strategy. more...
- Emerald Group Publishing Limited 2011; US$ 199.00
Health and medical tourism is a complex area of study. Many governments, international agencies, private health providers and even some medical practitioners see it as a means of economic development that may cross-subsidise domestic health access. In contrast, others see it as part of a process of marketisation and economisation of public health services.... more...
- Taylor and Francis 2012; US$ 155.00
Medical and health tourism is a significant area of growth in the export of medical, health and tourism services. Although spas and improved well-being have long been part of the tourist experience, health tourism now includes travel for medical purposes ranging from cosmetic and dental surgery through to transplants and infertility treatment. Many... more...
- Taylor and Francis 2010; US$ 164.00
The inherent mobility of tourists and consequent relative ephemerality of contact between the visitor and the visited tourism phenomenon have specific characteristics that challenge the usual fieldwork practices of the social and physical sciences. Such conditions create specific concerns for the tourism researcher in terms of their positionality,... more...
- Taylor and Francis 2013; US$ 58.95
Get the advantage you need to compete in the worldwide food and wine tourism marketplace! Wine, Food, and Tourism Marketing is an overview of contemporary practices and trends in food and wine tourism marketing. International in scope, the book draws on studies from Canada, England, France, New Zealand, South Africa, and Scotland for analyses of... more...
- Taylor and Francis 2014; US$ 54.78
Social Marketing is the utilisation of marketing principles and methods to encourage individual and organisational behaviour change for the public good. Traditionally the domain of government it is increasingly also utilised by non-government and non-profit organisations and other institutions of civil society as a non-regulatory means to achieve... more...
- Multilingual Matters 2006; US$ 59.95
Presents comprehensive overviews of lake tourism, including branding and marketing, visitor management and planning, historical and cultural dimensions, and environmental quality. This book includes cases from Europe, North America and Oceania. It also brings together several key elements of lake tourism. more...
- Taylor and Francis 2008; US$ 54.95
Tourism is often described as an industry with high growth rates, and it is subject to radical change in how it is produced and consumed. However, there is still a relatively poor understanding of how such changes are brought about ? that is, through innovation. This book is the first to provide a comprehensive review of innovation in tourism, while... more...
- Taylor and Francis 2007; US$ 63.95
The study of tourism and indeed the tourism industry is changing constantly. Contemporary Tourism: an international approach presents a new and refreshing approach to the study of tourism, considering issues such as the changing world order, destination marketing, tourism ethics and pro-poor tourism. In particular, it highlights the ongoing threats... more...
- Taylor and Francis 2008; US$ 59.95
Food and Wine Festivals and Events Around the World is a pioneering text that recognises the importance of this rapidly growing aspect of the tourism industry. Food and wine festivals and events play a significant role in rural and urban development and regeneration and the impacts of these events can be far ranging at a social, political, economic... more...