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C. Michael Michael Hall

Most popular at the top

  • Tourism,Recreation and Climate Changeby C.Michael Hall; James Higham

    Multilingual Matters 2005; US$ 59.95

    As the worlds largest industry, tourism both contributes to and will be dramatically affected by climate change. This is an examination of the relationship between tourism and climate change, of interest not only to students of tourism but to policy makers and the industry who will have to respond to the challenges posed. more...

  • Pro-poor Tourism: Who Benefits?by C. Michael Hall

    Channel View Publications 2007; US$ 69.95

    Pro-poor tourism, is receiving attention from the World Tourism Organization, the UN system, governments, industry, and NGOs and is an integral component of sustainable development strategies in the less developed countries. Using cases and reviews, this book gives an assessments of the effectiveness of pro-poor tourism as a development strategy. more...

  • Fieldwork in Tourismby Michael C. Hall

    Taylor and Francis 2010; US$ 164.00

    The inherent mobility of tourists and consequent relative ephemerality of contact between the visitor and the visited tourism phenomenon have specific characteristics that challenge the usual fieldwork practices of the social and physical sciences. Such conditions create specific concerns for the tourism researcher in terms of their positionality,... more...

  • Health and Medical Tourismby C. Michael Hall

    Emerald Group Publishing Limited 2011; US$ 199.00

    Health and medical tourism is a complex area of study. Many governments, international agencies, private health providers and even some medical practitioners see it as a means of economic development that may cross-subsidise domestic health access. In contrast, others see it as part of a process of marketisation and economisation of public health services.... more...

  • Medical Tourismby C. Michael Hall

    Taylor and Francis 2012; US$ 155.00

    Medical and health tourism is a significant area of growth in the export of medical, health and tourism services. Although spas and improved well-being have long been part of the tourist experience, health tourism now includes travel for medical purposes ranging from cosmetic and dental surgery through to transplants and infertility treatment. Many... more...

  • Tourism and Social Marketingby C. Michael Hall

    Taylor and Francis 2014; US$ 50.78

    This is the first book to comprehensively consider the relevance of social marketing principles and practice to tourism, destination management and marketing. It provides insights into how the behaviours of visitors and businesses may be changed so as to develop more sustainable forms of tourism and improve the quality of life of destination communities.... more...

  • Wine, Food, and Tourism Marketingby C Michael Hall

    Taylor and Francis 2013; US$ 58.95

    Get the advantage you need to compete in the worldwide food and wine tourism marketplace! Wine, Food, and Tourism Marketing is an overview of contemporary practices and trends in food and wine tourism marketing. International in scope, the book draws on studies from Canada, England, France, New Zealand, South Africa, and Scotland for analyses of... more...

  • Lake Tourismby C. Michael Hall; Tuija Harkonen

    Multilingual Matters 2006; US$ 59.95

    Presents comprehensive overviews of lake tourism, including branding and marketing, visitor management and planning, historical and cultural dimensions, and environmental quality. This book includes cases from Europe, North America and Oceania. It also brings together several key elements of lake tourism. more...

  • Wine Marketingby C. Michael Hall; Richard Mitchell

    Taylor and Francis 2007; US$ 63.95

    Whilst Wine Marketing: a practical guide also looks at theory and existing research, the main focus of this book is on the practicalities of wine marketing. Each chapter includes the following invaluable features: * 'How to' and 'how not to' case studies based on international examples * A guide to further reading and websites * 'Issues to consider... more...

  • Food and Wine Festivals and Events Around the Worldby C. Michael Hall; Liz Sharples

    Taylor and Francis 2008; US$ 59.95

    Food and Wine Festivals and Events Around the World is a pioneering text that recognises the importance of this rapidly growing aspect of the tourism industry. Food and wine festivals and events play a significant role in rural and urban development and regeneration and the impacts of these events can be far ranging at a social, political, economic... more...