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Leisure Marketing
Taylor and Francis 2012; US$ 47.95Divided into nine parts, Leisure Marketing: a global perspective guides the reader through leisure and marketing concepts, the marketing mix, key issues in different sectors, topical issues (such as globalisation, marketing research and ethics, for example branding and environmental issues), and the future of leisure marketing. A section of the... more...
Consumer Behaviour in Tourism
Taylor and Francis 2006; US$ 63.95Consumer Behaviour in Tourism takes a broad view of tourism and looks at consumer behaviour in a number of sectors including: * tour operation * tourist destinations * hospitality * visitor attractions * retail travel * transport Now fully revised and updated, the second edition of this bestselling text looks provides an international perspective... more...
International Cases in Tourism Management
Taylor and Francis 2003; US$ 63.95International Cases in Tourism Management includes: * Profiles of individual companies * Case studies on destination management and marketing * Material on different management functions in tourism, such as marketing and human resource management * Case studies of particular types of tourism, such as ecotourism and cultural tourism The case studies... more...
Business Travel and Tourism
Taylor and Francis 2012; US$ 63.95'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the use of case studies from around the world, 'Business Travel and Tourism' explores a broad range of issues, including: * The global business tourism market * The design of business tourism... more...
Contemporary Hospitality and Tourism Management Issues in China and India
Taylor & Francis 2012; US$ 59.95This book represents a comprehensive, authoritative and up-to-date analysis of key sectors in the hospitality and tourism industries in China and India, and will address the market's growing need for information on Tourism in China and India. The text will be written in an accessible style drawing on the authors? wealth of theoretical, educational... more...
Loved By Choice
Baker Publishing Group 2002; US$ 20.00A heartwarming collection of real-life stories from people who have been touched by adoption more...
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