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  • No B.S. Guide to Brand-Building by Direct Responseby Dan S. Kennedy; Forrest Walden; Jim Cavale

    Entrepreneur Press 2014; US$ 17.95

    Entrepreneurs and small business owners are urged to avoid the two biggest branding mistakes they can make—first, investing in building their brand in ways that copycat big-name companies, and second, struggling to build a brand sensitive to everyone and anyone, rather than focusing on those who are spending with them. Led by Dan S. Kennedy, with... more...

  • The Ultimate Marketing Planby Dan S. Kennedy

    F+W Media 2006; US$ 14.95

    More than 5 million businesses have profited from this unique step-by-step marketing system. The Ultimate Marketing Plan, 3rd Edition shows you how to put together the most promotable message possible for any product or service. Filled with practical, no-nonsense ideas that help you position your product, build buzz and make money, this updated... more...

  • The Ultimate Sales Letterby Dan S. Kennedy

    F+W Media 2006; US$ 14.95

    Write Well to Sell Big! In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that... more...

  • No B.S. Time Management for Entrepreneursby Dan S. Kennedy

    Entrepreneur Press 2006; US$ 9.95

    Tick ? tick ? tick ? can't find enough time? Find out how to use it far more wisely by the man who successfully run multiple business ventures simultaneously. Dan Kennedy has been called the "Professor of Harsh Reality" because he doesn't deal in glib, pabulum solutions and eye-rolling cliches you've heard incessantly on time management. He takes... more...

  • No B.S. Business Success In The New Economyby Dan S. Kennedy

    Entrepreneur Press 2010; US$ 15.95

    Internationally recognized ?millionaire-maker? Dan Kennedy leads business professionals into the post-recession economy and introduces them to the new rules, new restrictions, new obstacles, and new opportunities that lie ahead. Entrepreneurs are mentored on which current business truths and principles are still relevant, but more importantly,... more...

  • No B.S. Wealth Attraction In The New Economyby Dan S. Kennedy

    Entrepreneur Press 2010; US$ 15.95

    The old economy is shattered, and GONE FOREVER. It?s never coming back as it was, and in its place a generally tougher, more demanding marketplace is emerging. HOWEVER, when it comes to wealth, one instrumental reality is unchanged: No matter the economic conditions?booms or recessions, including the fast-emerging New Economy?there is wealth. And... more...

  • Official Get Rich Guide to Information Marketingby Dan S. Kennedy

    Entrepreneur Press 2008; US$ 24.95

    Most information marketers are lone wolf, small operators, many with home-based businesses, most with no employees, most working only part-time hours? and most netting 7-figure profits. What do they do to make so much money with so little work? They gather information and sell it in convenient forms to people who need it. Books, audio programs,... more...

  • Official Get Rich Guide to Information Marketingby Dan S. Kennedy

    Entrepreneur Press 2011; US$ 22.95

    The founders of the Information Marketing Association and 30 ultra-successful information marketers reveal carefully guarded information on building a highly profitable information marketing business. The 2nd edition offers new cases and success stories, new chapters on social networking and over 40 new ways to make money with information products.... more...

  • No B.S. Marketing To the Affluentby Dan S. Kennedy

    Entrepreneur Press 2008; US$ 17.95

    Here it is: no warm ?n fuzzies?just hard-core strategies from real world trenches?for successfully repositioning your business, products, services and yourself to attract customers or clients for whom price is NOT a determining factor in their purchasing. The TRUTH is it takes no more work to attract customers/clients from the explosively growing... more...

  • No B.S. Price Strategyby Dan S. Kennedy

    Entrepreneur Press 2011; US$ 17.95

    Millionaire maker Dan S. Kennedy and pricing/marketing strategist Jason Marrs empower small business owners to take control of their profits by taking charge of the source: their price. Entrepreneurs are dared to re-examine their every belief about pricing and take a more creative, bold approach, using price to their extreme advantage and allowing... more...