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Most popular at the top
- Simon & Schuster 2011; US$ 17.00
WHO DECIDES WHICH FACTS ARE TRUE? In 1998 Andrew Wakefield, a British gastroenterologist with a history of self-promotion, published a paper with a shocking allegation: the measles-mumps-rubella vaccine might cause autism. The media seized hold of the story and, in the process, helped to launch one of the most devastating health scares ever. In the... more...
- Simon & Schuster 1999; US$ 26.00
The man Business Week calls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing" -- the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it. Whether it is the TV commercial that breaks into our favorite program, or the telemarketing phone call that disrupts... more...
- Random House Publishing Group 2004; US$ 16.00
On May 11, 2003, The New York Times devoted four pages of its Sunday paper to the deceptions of Jayson Blair, a mediocre former Times reporter who had made up stories, faked datelines, and plagiarized on a massive scale. The fallout from the Blair scandal rocked the Times to its core and revealed fault lines in a fractious newsroom that was already... more...
- Springer US 2005; US$ 86.48
"This book is a 'must read' for those interested in the prevention of HIV transmission. It has enough breadth to provide a general overview of 'prevention with positives' and enough detail to satisfy and educate those already working in this area. Clinicians who want to develop or refine their approaches to counseling... more...
- Landes Bioscience 1999; US$ 169.00
Ever since their discovery, adenoviruses have proven to be a tremendous asset to biologists. Through the study of the adenoviruses the authors have learned not only about the virus structures, mechanisms of viral replication, but also about eukaryotic gene expression, alternative splicing, regulation of cell cycle progression, and apoptosis. more...
- Knopf Doubleday Publishing Group 2006; US$ 16.00
Is the universe actually a giant quantum computer? According to Seth Lloyd, the answer is yes. All interactions between particles in the universe, Lloyd explains, convey not only energy but also information?in other words, particles not only collide, they compute. What is the entire universe computing, ultimately? ?Its own dynamical evolution,? he... more...
- Pearson Education 2003; US$ 27.99
'Microsoft .NET Kick Start' answers the essential questions ¿What is .NET?¿ and ¿What can .NET do for me?¿ from the developer¿s perspective. Expert author Hitesh Seth explains the .NET platform¿its core components, development tools, and programming model¿so you¿ll be ready to build professional .NET applications in no time. 'Microsoft .NET Kick... more...
- Simon & Schuster 2006; US$ 27.99
When the Boston Red Sox won the World Series on October 27, 2004, they made history. Their stunning comeback against the New York Yankees and their four-game annihilation of the St. Louis Cardinals capped one of the most thrilling postseason runs ever. The World Series victory-Boston's first in 86 years-came less than three years after John Henry and... more...
- University of California Press 2007; US$ 34.95 US$ 27.96
This vitally important exposé shows how the Bush administration has systematically misled Americans on a wide range of scientific issues affecting public health, foreign policy, and the environment by ignoring, suppressing, manipulating, or even distorting scientific research. It is the first book to focus exclusively on how this explosive issue has... more...
- Springer US 2006; US$ 139.00
Investment Management and Mismanagement: History, Findings, and Analysis will present the reader with: (1) a brief overview of portfolio management and its historical evolution , (2) the findings of a substantial amount of academic research into the performance of portfolio managers, (3) the various issues associated with both institutional and individual... more...