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- SAGE Publications 2015; US$ 74.00 US$ 62.90
Turning Principle into Practice Social Marketing: Changing Behaviors for Good is the definitive textbook for the planning and implementation of programs designed to influence social change. No other text is as comprehensive and foundational when it comes to taking key marketing principles and applying them to campaigns and efforts to influence... more...
- Lexington Books 2014; US$ 39.99
Lee argues that the dominant constitutional analysis of academic freedom is insufficient to protect the full range of academic freedom interests that have emerged over time. As an alternative to an exclusively First Amendment foundation for this freedom, it proposes for a contract-law-based conception specifically for professors. more...
- Wiley 2011; US$ 44.00 US$ 30.80
Today, corporations are expected to give something back to their communities in the form of charitable projects. In Corporate Social Responsibility, Philip Kotler, one of the world's foremost voices on business and marketing, and coauthor Nancy Lee explain why charity is both good P.R. and good for business. They show business leaders how to choose... more...
- Oxford University Press 1993; US$ 64.99 US$ 55.89
In this penetrating and provocative assessment of the current state of religion and its effects on society at large, Philip J. Lee criticizes conservatives and liberals alike as he traces gnostic motifs to the very roots of American Protestantism. With references to an extraordinary spectrum of writings from sources as diverse as John Calvin, Martin... more...
- SAGE Publications 2005; US$ 72.00 US$ 61.20
BONUS OFFER! SAGE has significantly reduced the price of this Handbook in response to professor requests, making it accessible to a student audience worldwide. In addition, everyone who purchases this Handbook will receive 6 months' FREE online access to 4 SAGE Journals: Criminal Justice Review; International Criminal Justice Review; European... more...
- Tuttle Publishing 2014; US$ 12.95
This calendarlike practice pad allows you to effectively practice Chinese characters and learn a year's wroth of characters in just minutes a day. Although more people are studying the Chinese language than ever before, others are still wary of starting because they believe, "it's too difficult." But A Chinese Character A Day, Volume 2 will show... more...
- Tuttle Publishing 2014; US$ 15.95
Chinese in a Flash Volume 4 continues to provide more resources for Chinese language students wishing to learn Chinese quickly and easily. This unique set of Chinese flash cards enables learners to acquire more Chinese words and their derivatives in an easy-to-use manner, at a pace to be set by the learners themselves. Common idiomatic expressions... more...
- Tuttle Publishing 2015; US$ 16.99
With A Chinese Character A Day you can master 365 essential Chinese characters in just minutes a day! Each sheet introduces a new character in bold, easy-to-read type, with pronunciation, meanings, stroke order, and four compounds illustrating usage. Five minutes a day and you're on your way to writing Chinese like a native! For easy reference and... more...
- Random House Publishing Group 2007; US$ 17.00
For the first time the lay public can benefit from the anti-aging secrets discovered by the Life Extension Foundation, the world?s largest, most respected organization dedicated to anti-aging research. Working with the Life Extension Foundation, renowned anti-aging physician Philip Lee Miller shows you how to retain your physical health and vigor,... more...
- Pearson Education 2009; US$ 1.99
This Element is an excerpt from Up and Out of Poverty: The Social Marketing Solution (ISBN: 9780137141005) by Philip Kotler and Nancy R. Lee. Available in print and digital formats. Why global poverty is more than an abstract moral issue: the surprising, direct impact it has on your life. We see the faces of the hungry,... more...