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You Need to Be a Little Crazy
Dearborn Trade Publishing 2003; US$ 18.95Advice about starting a business never sounded like this! Beginning with "must be crazy," serial entrepreneur and angel investor Barry Moltz offers the true insider's scoop on new business start-ups. With doses of irreverence and humor, the return-to-basics guide focuses on what comes before the bottom line. more...
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Wiley 2008; US$ 24.95Conventional business wisdom tells you that there’s always something to learn from failure. Not true, says Barry Moltz. Sometimes, failure just stinks. Bounce! explains how success and failure are simply normal outcomes in the regular lifecycle of a business and that process over the long term matters far more than individual outcomes. This... more...
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Pearson Education 2012; US$ 19.99Technology and economics are transforming business in a completely unexpected way: suddenly, even the largest companies must compete as if they were small, local businesses. Suddenly, your customers can talk to everyone else across the nation, and people listen to them, not your carefully crafted advertising or branding. It's just like doing business... more...
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