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  • Getting to VITO (The Very Important Top Officer)by Anthony Parinello

    Wiley 2010; US$ 22.00

    The author of the bestseller Selling to VITO returns with a 10-step plan for getting to the Very Important Top Officer's top of mind, top of wallet, and top of their "to-do" list Anthony Parinello's Selling to VITO introduced salespeople everywhere to the Very Important Top Officer-and taught them the precise steps of how to sell to the person with... more...

  • Selling To Vitoby Anthony Parinello

    F+W Media 1999; US$ 12.95

    Selling to Vito contains all the tactics you need to get appointments with impossible-to-reach top decision-makers. They in fact are the Very Important Top Officers (VITOs), the people with the ultimate veto power who hold the key to bigger commission checks, every sales award you could possibly win, and VITO to VITO referrals that you can take... more...

  • Selling to VITO the Very Important Top Officerby Anthony Parinello

    F+W Media 2010; US$ 12.95

    There has never been a sales book that gives you one-on-one, personal help to catapult your sales career and your personal income to a level that will surprise you and shock your sales manager! You?ll stop . . . wasting your precious selling time with "non-decision" makers getting any rejection whatsoever from gatekeepers working your keester off... more...

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