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Launching New Products and Services
Martin Books 2007; US$ 24.95This book is a must for anybody involved in, or about to become involved in, launching new products and services to the market place. It is easily understood, and provides a wide and extensive range of information dealing with critical issues involved in launching new products. Contents include: Planning Strategic management Registrations... more...
Improve Your Management Skills
Martin Books 2007; US$ 24.95Managers are expected to perform four basic tasks in the successful running of their business - planning, leading, organising and controlling. In carrying out these activities they need to formulate strategies for success and to communicate those strategies to staff at all levels. This book is intended to provide stimulation for managers at any... more...
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Martin Books 2007; US$ 24.95What is business strategy? How will it help me create a competitive advantage? Looks at developing strategies and strategic plans, vision, mission and values, analysing the business environment, people and leadership, implementing strategies. Contents include: What is Business Strategy? Business strategy defined The aim of strategy Levels of... more...
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Martin Books 2007; US$ 24.95Tips, tools and skills for managers. Wide ranging and comprehensive contents of interest to managers at all levels anywhere in the world! Broad categories include: Management, leadership, planning Management functions Competent first line management The evolution of global enterprise Management skills The Management Plan Human Resources... more...
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Sponsorships
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