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- Taylor and Francis 2014; US$ 67.95
Introduction to Sport Marketing is an accessible and engaging introduction to key concepts and best practice in sport marketing. Aimed at students with little or no prior knowledge of marketing, the book outlines a step-by-step framework for effective sport marketing, from conducting market analysis and developing a strategy, through to detailed... more...
- Skyhorse Publishing 2011; US$ 12.95
Originally published in 1824, this firsthand account describes how, in June 1822, young English seaman Aaron Smith was taken captive by Cuban pirates when his ship was boarded en route from Jamaica to England. A skilled navigator, fluent in Spanish, and regarded as what was then acceptable as a ship?s surgeon, he was an attractive candidate for conscription.... more...
- Transit Lounge 2014; US$ 11.99
Get ready for a risk-taking rollercoaster ride through the favelas of Rio Di Janeiro and the wayside towns and jungles of South America in search of the secrets of shamans and ayahuasca - the vine of the soul. Aaron Smiths often hilarious chronicle of love, danger and enlightenment, set in the one of most vibrant places on earth, is a true delight.... more...
- Taylor and Francis 2012; US$ 52.95
Introduction to Sports Marketing is the first book to take the beginner through the sometimes baffling world of sports marketing. Written in a very accessible manner specifically for anyone at the start of their careers, this book explains the basic principles and practices of strategic marketing in the sports industry. Unlike current books available... more...
- Taylor and Francis 2015; US$ 64.95
Now available in a fully revised and updated fourth edition, Sport Management: Principles and Applications introduces the sport industry and examines the role of the state, non-profit and professional sectors in sport. It focuses on core management principles and their application in a sporting context, highlighting the unique challenges faced... more...
- Fortress Press 2014; US$ 38.99
Toward the end of his career, Karl Barth made the provocative statement that perhaps what Schleiermacher was up to was a ?theology of the third-article? and that he anticipated in the future that a true third-article theology would appear. Many interpreters took that to indicate not only a change in Barth?s perception of Schleiermacher but also as... more...
- Edward Elgar Publishing 2011; US$ 40.00
Philosophies of Organizational Change explains the assumptions that drive different perspectives on organizational change management. The book describes and examines the myriad philosophical interpretations of change, revealing how and why managers confront change using so many competing methods. Each philosophy introduces the reader to the key theories... more...
- Taylor and Francis 2014; US$ 145.00
Drug free sport is an unattainable aspiration. In this critical, paradigm-shifting reappraisal of contemporary drug policy in sport, Bob Stewart and Aaron Smith argue that drug use in sport is an inexorable consequence of the nature, structure and culture of sport itself. By de-mythologising and de-moralising the assumptions that prop up current... more...
- Taylor and Francis 2004; US$ 75.95
Australians have invested an enormous amount of emotional and physical capital in their sporting systems and structures. While Australian sport has many times been dissected from a historical and cultural perspective, there is little detailed analysis of sport's relationship with government. The book focuses on sport policy, and examines the ways in... more...