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Most popular at the top

  • The Psychology of Singingby David C. Taylor

    The Floating Press 2014; US$ 3.99

    Whether you're a vocal practitioner or a music enthusiast, David C. Taylor's The Psychology of Singing will guide you to a deeper appreciation of the art. Taylor takes a controversial stance against a scientific approach to vocal control and instead emphasizes the mental, psychological, and even spiritual aspects of signing. more...

  • Heidegger and the Mediaby David Gunkel; Paul A. Taylor

    Wiley 2014; US$ 59.95

    The most significant philosopher of Being, Martin Heidegger has nevertheless largely been ignored within communications studies. This book sets the record straight by demonstrating the profound implications of his unique philosophical project for our understanding of today’s mediascape. The full range of Heidegger’s writing from Being... more...

  • The Brandgymby David Taylor

    Wiley 2003; US$ 45.00

    Using the attributes from real managers and directors who have built successful brands, this book offers a practical program of "workouts" that analyze the fundamental reasons behind the success of brands across a range of business areas. It will help brand managers ensure the healthy life of their brands by focusing on the attitudes, behaviors, and... more...

  • Brand Stretchby David Taylor

    Wiley 2006; US$ 65.00

    Stretching the Brand  offers practical and actionable advice on how to extend successful brands into new areas without losing sight of the value of the original brand itself. Examples of brand stretching include Dove soap, which has now been extended to the shampoo and deodorant markets. This book presents a single-minded focus on brand stretching... more...

  • Solaris 9 For Dummiesby David Taylor

    Wiley 2003; US$ 24.99

    Discover new security features and easier installation Light up your system with a new resource manager, volume manager, and directory server In the dark about Solaris 9? Open this book and let the sun shine in! It'll help you chart a course for StarOffice, explore CDE and GNOME desktops, and harness Solaris power to configure Web servers, access... more...

  • Policing the Victorian Townby David Taylor

    Palgrave Macmillan 2002; US$ 150.00

    The book looks at the development of policing in a town noted for its high levels of crime. Through a detailed study of policing and police work over the period c. 1840-1914 it shows how the turbulent community of the early Victorian years was turned into a policed society by the end of the century. more...

  • Brand Visionby David Taylor

    Wiley 2007; US$ 45.00

    David Taylor's third book lifts the lid on why so many brand visioning projects end in failure: an overly theoretical and complex approach he calls 'strategy tourism'. By contrast, his straightforward, no-nonsense programme will ensure that you end up with an inspiring vision and a hands-on action plan to drive growth. Designed in a highly practical... more...

  • The Theory of Critical Distancesby David Taylor

    Elsevier Science 2010; US$ 128.00

    Critical distance methods are extremely useful for predicting fracture and fatigue in engineering components. They also represent an important development in the theory of fracture mechanics. Despite being in use for over fifty years in some fields, there has never been a book about these methods ? until now. So why now? Because the increasing use... more...

  • Never Mind the Sizzle...Where's the Sausageby David Taylor

    Wiley 2010; US$ 19.95

    Are you looking for a branding book that's a bit different? You've found it. Never Mind the Sizzle... is an irreverent story packed full of practical tips, tricks and tools that reveal how to cut through the bull and buzzwords of branding, get deep insight into your customers, create a big brand idea, get your boss on board, win the consumer's... more...

  • The Talking Cureby David Taylor

    Karnac Books 1999; US$ 15.95

    The Talking Cure shows how the mind operates through all stages of life. Drawing on Tavistock Clinic research and case studies, it demonstrates just how much "the heart has its reasons the reason knows not of". Providing insights into many areas of contemporary life and into the challenges of the future, this book provides a valuable insight into one... more...