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Most popular at the top

  • Mastering the Complex Saleby Jeff Thull

    Wiley 2003; US$ 24.95

    If you specialize in complex sales, the business-to-business transactions that involve multiple decisions made by multiple people from multiple perspectives, this is the book for you! It presents The Prime Process—a diagnostic, customer-centered approach that clearly sets you apart from your competition and positions you with respect and credibility... more...

  • Prime Solutionby Jeff Thull

    Dearborn Trade Publishing 2004; US$ 25.00

    A snapshot of today's B2B selling environment: Sales cycles are chaotic and getting ever longer. It is impossible to predict results and plan for the future. Customer bases are eroding. Satisfaction and retention rates are dropping, and customer relationships are not expanding. more...

  • Exceptional Sellingby Jeff Thull

    Wiley 2010; US$ 24.95

    Praise for Exceptional Selling "Thull's leading-edge thinking makes this book extraordinary. This straightforward guide to communicating across all cultures with credibility and respect will give you a significant competitive advantage in a complex and crowded global marketplace." —Guenter Lauber, Vice President, Siemens Energy & Automation,... more...

  • Mastering the Complex Saleby Jeff Thull

    Wiley 2010; US$ 24.95

    Praise for Mastering the Complex Sale "Jeff Thull's process plays a key role in helping companies and their customers cross the chasm with disruptive innovations and succeed with game-changing initiatives." —Geoffrey A. Moore, author of Crossing the Chasm and Dealing with Darwin "This is the first book that lays out a solid method for selling... more...

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