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  • For the Winby Kevin Werbach; Dan Hunter

    Wharton Digital Press 2012; US$ 9.99

    Take your business to the next level— for the win Millions flock to their computers, consoles, mobile phones, tablets, and social networks each day to play World of Warcraft, Farmville, Scrabble, and countless other games, generating billions in sales each year. The careful and skillful construction of these games is built on decades of research... more...

  • The Gamification Toolkitby Kevin Werbach; Dan Hunter

    Wharton Digital Press 2015; US$ 4.99

    Kevin Werbach is a leading expert on the legal, business, and public policy aspects of the Network Age. He is an associate professor of legal studies at The Wharton School, University of Pennsylvania, where he was named the first “Iron Prof? for his gamification research. He co-led the review of the Federal Communications Commission for the Obama... more...

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