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Perfect Written English
Random House 2008; US$ 9.34Perfect Written English is an indispensable guide to mastering grammar and improving your writing style. Written by Chris West, a professional author and writing consultant, it tells you everything you need to know about writing fluently and convincingly, from the correct way to use commas to the most persuasive structure for an argument. With... more...
Marketing on a Beermat
Random House 2012; US$ 12.00Marketing is the driving force of every small business, but many budding entrepreneurs are unsure how best to go about it. Marketing on a Beermat , written by Beermat Entrepreneur Chris West, brilliantly demystifies this essential area of business enterprise, telling you everything you need to know about researching and identifying customers, creating... more...
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Random House 2012; US$ 12.00Many companies fail because they get their sales wrong - probably more than for any other reason, including finance. Companies with excellent products, able people and good-looking marketing plans: none of these matter if real live customers are not persuaded to write out real live cheques. Sales on a Beermat , by the team that bought you The Boardroom... more...
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Pearson Education Limited 2010; US$ 16.62Being an entrepreneur isn?t just a job, it?s a state of mind. You want to be an entrepreneur, a successful entrepreneur. You know what you have to do to get your business off the ground, but do you know how to face the mental challenges of starting, running and eventually selling a business? The entrepreneurial mindset is unique ? entrepreneurs... more...
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Cambridge Handbook of Psychology, Health and Medicine
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