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- Taylor and Francis 2011; US$ 73.95
It?s a common knowledge that knowing your audience is the key to persuasive communication. But what does "knowing your audience" really mean? Does it mean knowing your audience?s name, age, gender, and socio-economic status? This book shows that if you want to be persuasive the most important thing you need to know about your audience is how your... more...
- Amherst Media 2015; US$ 19.99
Model photography may seem like a glamorous job, but it?s definitely filled with an array of road bumps that can trip up even the most seasoned pro or savvy businessperson. If you?ve ever wished you had a mentor to take along for the ride—someone who can help you navigate the pitfalls and rise to new artistic and financial heights—you?ve found your... more...
- Taylor and Francis 2013; US$ 54.95
Thoroughly discussing the problems of uniting two independent companies (problems which are commonly underestimated), this book covers a wide range of subjects such as: laws and regulations governing mergers; consideration of financial and material resources; tax views; research and development prospects, as well as the matching and augmenting of skills... more...
- Wiley 2011; US$ 160.95
Drug discrimination: a practical guide to its contributions to the invention of new chemical entities and evaluations of new or known pharmacological agents Drug discrimination can be described as a "drug detection" procedure that uses a pharmacologically active agent as the subjective stimulus. Although the procedure does require some effort to implement,... more...
- Taylor and Francis 2014; US$ 41.95
Contemporary Latin American Cultural Studies is a collection of new essays by recognised experts from around the world on various aspects of the new discipline of Latin American cultural studies. Essays are grouped in five distinct but interconnected sections focusing respectively on: (I) the theory of Latin American cultural studies; (II) the icons... more...
- Hong Kong University Press, HKU 2010; US$ 38.00
This book is a critical study of the system used to elect Hong Kong's most powerful political leader. Following a historical, empirical and legal examination of the system, the book provides constructive ideas on how the existing system can be developed into one based on universal suffrage and consistent with other constitutional principles and... more...
- John Benjamins Publishing Company 1998; US$ 188.00
This book brings together a collection of current research on the assessment of oral proficiency in a second language. Fourteen chapters focus on the use of the language proficiency interview or LPI to assess oral proficiency. The volume addresses the central issue of validity in proficiency assessment: the ways in which the language proficiency interview... more...
- Taylor and Francis 2013; US$ 44.95
Part of the Kemp and Young series, this book provides a concise introduction to meteorology. Information is presented using diagrams, illustrations and worked examples. Mathematics is kept to a necessary minimum and there is a comprehensive index to aid quick reference. Notes on Meteorology is suitable for First Officer or Master Marine certification... more...
- Scarecrow Press 2010; US$ 94.99
The Historical Dictionary of Latin American Literature and Theater provides users with an accessible single-volume reference tool covering Portuguese-speaking Brazil and the 16 Spanish-speaking countries of continental Latin America (Argentina, Bolivia, Chile, Colombia, Costa Rica, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama,... more...