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- McFarland & Company, Inc., Publishers 2012; US$ 65.00
Network radio from 1932 to 1953 was a high-stakes competition embracing technology, industry, government and advertising, ruled by dollars and dictated by ratings. This comprehensive reference work provides a fascinating account of broadcasting's most colorful era, when four nationwide networks dominated American media as no concerted communications... more...
- Columbia University Press 2005; US$ 44.99
The people who shaped America?s public broadcasting system thought it should be "a civilized voice in a civilized community"?a clear alternative to commercial broadcasting. This book tells the story of how NPR has tried to embody this idea. Michael P. McCauley describes NPR's evolution from virtual obscurity in the early 1970s, when it was riddled... more...
- Taylor and Francis 2012; US$ 39.95
Branding Television examines why and how the UK and US television industries have turned towards branding as a strategy in response to the rise of satellite, cable and digital television, and new media, such as the internet and mobile phone. This is the first book to offer a sustained critical analysis of this new cultural development. Branding... more...
- Columbia University Press 2012; US$ 22.99
How "public" is public television if only a small percentage of the American people tune in on a regular basis? When public television addresses "viewers like you," just who are you? Despite the current of frustration with commercial television that runs through American life, most TV viewers bypass the redemptive "oasis of the wasteland" represented... more...
- Palgrave Macmillan 1998; US$ 168.00
A stimulating treatment of an area of public life which is a subject of continuing debate and controversy. This volume covers the years in which ITV faced more challenges than at any time in its history and its regulator, the IBA, was subject to political pressures so extreme that they brought about its abolition and rebirth as the Independent Television... more...
- Manchester University Press 2010; US$ 95.00
Examining the ways in which the BBC constructed and disseminated British national identity during the second quarter of the twentieth century, this book is the first study that focuses in a comprehensive way on how the BBC, through its radio programs, tried to represent what it meant to be British. The BBC and national identity in Britain offers a... more...
- Manchester University Press 2011; US$ 95.00
Beginning in the 1930s and moving into the post millennium, Newton provides a historical analysis of policies invoked, and practices undertaken as the Service attempted to assist white Britons in understanding the impact of African-Caribbeans, and their assimilation into constructs of Britishness. Management soon approved talks and scientific studies... more...
- Taylor and Francis 2013; US$ 42.95
First published in 1990, The World Television Industry uses economic analysis to examine recent changes in the television industry. It uses the theory of public good and a model of industrial organization to identify the major forces determining the nature of the television product in the late twentieth century. The forces of supply and demand for... more...
- Bloomsbury Publishing 2013; US$ 17.99
This book asks a big question: can we trust the BBC? As the most famous media brand in the world, the BBC is growing bigger and more powerful every year. Its reputation depends on honest and accurate journalism. But this book argues that the Corporations own pervasive political culture imperils its impartiality. It demonstrates how some groups... more...