 | | |
Business
: Sales & Selling
Sales & Selling eBooks
You have selected the subject of Sales & Selling. The eBooks in this subject are listed below.
|
RESULTS: 61 to 70 of 193
PAGE: | ‹‹ Back 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | ›› Next
 |
Do-It-Yourself Advertising and Promotion: How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More! Third Edition
By: Hahn, Fred E.
Published by: John Wiley & Sons, Inc.
This Third Edition shows readers how to successfully create high-impact advertising on a limited budget. It offers practical, tested techniques and hard-earned insights into every major form of advertising, from newspaper and magazine ads, flyers and brochures to direct mail, radio, catalogs, and publicity.
more...
Price: $19.95
|
 |
The Do-It-Yourself Lobotomy: Open Your Mind to Greater Creative Thinking
By: Monahan, Tom
Published by: John Wiley & Sons, Inc.
An Adweek Book Master the techniques that top companies use to spark creativity. In today's business environment, gaining the competitive edge through creative and original thinking is a crucial component of brand strategy. Creative leader of advertising Tom Monahan offers a fresh look at the subject, providing hard and fast methods for freeing the mind and inspiring active creativity in oneself and others. His 180-degree Thinking, 100 MPH Method, and other techniques he employs in his creative consulting practice are easy-to-use strategies for unleashing new ideas and facilitating creative product development, advertising, and marketing plans. This book has the added benefit of Monahan's experience of using these methods at A-list client companies.
more...
Price: $29.95
|
 |
The Dollarization Discipline
By: Fox, Jeffrey J.; Gregory, Richard C.
Published by: John Wiley & Sons, Inc.
The Dollarization Discipline shows organizations and marketers how to effectively communicate the economic value created by their products and services. Too often, when companies compete using conventional sales and marketing approaches, they force customers to make financial decisions (how much to spend), based on non-financial arguments (product features and benefits). On this playing field, the company that can show true financial advantage in real dollars and cents wins every time.
more...
Price: $24.95
|
 |
Don't Keep Me A Secret
By: Cates, Bill
Published by: McGraw-Hill
Cates writes monthly articles that are picked up by a variety of financial services publications; he conducts more than 70 seminars every year. This work features tactics that are short and accessible, and teaches readers how to identify and successfully meet hundreds of high-quality referrals.
more...
Price: $16.95
|
 |
Drilling for Gold: How Corporations Can Successfully Market to Small Businesses
By: Warrillow, John
Published by: John Wiley & Sons, Inc
Get inside the head of a small business owner.
Here's what Fortune 500 marketers are saying about John Warrillow and his new book, Drilling for Gold: How Corporations Can Successfully Market to Small Businesses :
'Warrillow provides thought-provoking and entertaining insight about the passion of entrepreneurs and small business owners. Drilling for Gold provides excellent advice for companies targeting small businesses.'
-S. Jay Nalli, Vice President, Americas Small Business, IBM
more...
Price: $24.95
|
 |
e-Marketing Strategies: The Hows and Whys of Driving Sales Through e-Commerce
By: Fiore,
Published by: Pearson Education
Selling anything, anywhere, anyway, anytime, and at any price will be the norm of doing business on the Net. To do that, businesses will have to understand the new €˜Rules of the Road' that apply to e-marketing. This book will give those responsible for creating marketing strategies for their e-business an understanding of how to position, price and promote their company to online consumers within the changing nature of the Internet. e-Marketing Strategies is the first book to cover all cutting-edge aspects and give a complete overview of e-marketing including: dynamic pricing, shopping bots, and wireless purchasing.
more...
Price: $23.99
|
 |
Easy step by step guide to Marketing
By: Rowson, Pauline
Published by: Rowmark
How to win and keep customers
How to understand your customers and their needs
How to make your organisation more marketing orientated
How to use some of the promotional tools to target your customers
How to build a competitive edge for your organisation
How to draw up a marketing plan for your business by following the steps in this guide.
more...
Price: $19.99
|
 |
Easy Step by Step Guide to Successful Selling
By: Rowson, Pauline
Published by: Rowmark
Whether you are selling business to business or to consumers, this guide shows in simple steps how to build a better rapport with your prospects, how to use a sales structure that works, how to overcome objections, how to read and understand body language and how to come away with the business.
more...
Price: $17.99
|
 |
Easy Step by Step Guide to Writing Advertising Copy
By: Brooks, Pamela
Published by: Rowmark
A comprehensive guide to writing advertising copy, this text provides tips on how to identify the target audience; how to write advertisements, brochures, flyers and direct mail; and how to check that the copy is working once written.
more...
Price: $17.99
|
PAGE: | ‹‹ Back 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | ›› Next
RESULTS: 61 to 70 of 193
| | Business Best Sellers
Special Offers
 First time to eBooks.com?
Easy steps to using eBooks
Sign up for Email Alerts
Receive an email alert when we release new books in your field.
10% off New York Times Best Sellers
eBook versions of the New York Times Best Sellers - at 10% off!
Best Selling Fiction Titles
Books that are definitely worth a read - our Best Selling Fiction
Free Excerpts
Free excerpts for titles which are new, noteworthy or strongly in demand this month.
Just Arrived!
We're adding hundreds of great titles each month.
Recently Reduced Titles
On Sale - Our favorite and most popular ebooks!
Featured Authors
20% off titles by our favorite authors!
Visit the Cambridge University Press eBook Store
Cambridge University Press, the oldest university press in the world, has just launched its own eBook Store, powered by eBooks.com.
Maintain Your Brain
Is your grey matter in need of a tune up??? Take a look at some of these excellent titles, to stimulate your synapses!
Take the law into your own hands!
Get Rich Now
Get control of your finances with our "Financial Independence Library"
Gift Certificates
Give the gift of reading with an eBooks.com Gift Certificate
| |
