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Media : Media, Communication and Cultural Studies

Media, Communication and Cultural Studies eBooks

You have selected the subject of Media, Communication and Cultural Studies . The eBooks in this subject are listed below.

RESULTS: 41 to 50 of 207
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Dream That Kicks
By: Chanan, Michael
Published by: Routledge

A classic account of the prehistory and early years of cinema in Britain. This new paperback edition provides a fascinating account of the rich and hitherto hidden history of the origins of film. more...

Price: $43.95


E-Writing: 21st Century Tools for Effective Communication
By: Booher, Dianna
Published by: Simon & Schuster Inc

What are today's rules for conducting business over the Internet? Find out in this, the ultimate writing guide for the digital age. Accessible and inviting, this Web-savvy 'how-to' book promises to transform anxious e-mail hacks and mediocre memo writers into eloquent electronic scribes in no time at all. Your online mailbox will never be the same again. more...

Price: $16.00


Encyclopedia of Chinese Film
By: Xiao, Zhiwei; Zhang, Yingjin; Zhang, Yingjin
Published by: Routledge

In one alphabetically organized volume this book provides entries on directors, genres, themes and actors and actresses from mainland China, Hong Kong and Taiwan, as well as 250 film synopses and a substantial historical overview of Chinese film. more...

Price: $305.00


Encyclopedia of Language
By: Collinge, N. E.
Published by: Routledge

This well organised and usefully illustrated encyclopaedia explores human language from every angle, and provides comrehensive reference to the state of knowledge and future directions of its study. more...

Price: $410.00


Encyclopedia of Religion, Communication, and Media
By: Stout, Daniel A
Published by: Routledge

Explores the various forms of religious communication worldwide, with a special emphasis on oral and written forms of communication. This work analyzes how and why the world's religions have used different means of communications. It is intended for scholars, students, as well as the general reader interested in religion, media, or communications. more...

Price: $150.00


The End of Advertising as We Know It
By: Zyman, Sergio; Brott, Armin
Published by: John Wiley & Sons, Inc

In this follow-up to his bestselling book The End of Marketing As We Know It , Sergio Zyman, Coca-Cola's renowned former chief marketing officer, argues that the business of advertising as we know it is dead. He uses real-world examples to illustrate how modern advertising overemphasizes art and entertainment and neglects the most important rule of advertising - sell the product. With a keen eye and a no-holds-barred approach, Zyman discusses how advertising died, what killed it, and how to revive it. more...

Price: $27.95


Entertainment Marketing Revolution, The
By: Lieberman, Al; Esgate, Pat
Published by: Pearson Education

Entertainment is now a $500 billion industry that reaches into every corner of human life. The Entertainment Marketing Revolution: Bringing the Moguls, the Media, and the Magic to the World profiles that industry, from film to print, music to theme parks-and shows exactly how to find and reach your market in today's insanely competitive marketplace. Discover the driving forces, key synergies, new opportunities, and advanced marketing techniques today's top companies are riding to success... and learn how to create tomorrow's blockbuster properties, starting today. more...

Price: $39.96


Ethics for Journalists
By: Keeble, Richard
Published by: Routledge

Ethics for Journalists provides a comprehensive overview of ethical dilemmas and features interviews with a number of journalists. more...

Price: $29.95


European Culture and the Media
By: Bondebjerg, Ib; Golding, Peter
Published by: Intellect

We are witnessing a dynamic reshaping of the European 'mediascape'. This has been underway for more than a decade since the fall of the Berlin wall in 1989, the growing impact of globalisation, and the birth of new technologies and new media, or the convergence between old and new media. A new and more intense 'mediatisation' of society and everyday life is emerging. This is happening alongside the rapid reconstruction of the cultural and economic landscape of Europe itself. In this transformation the communicative and ideological dimensions, the digitalisation of technology, and changes in culture - 'the imaginary', the discursive universe of politics and communication, are all crucial areas for research. The cultural industries, (film, television, books, magazines, entertainment and music), but also the world of news, actuality, 'infotainment' and the internet, are key areas for the study of what we may begin to understand as a changing European culture in all its complexity and with all its differences and conflicts. The media and the cultural industries are among the fastest growing sectors in the global economy. more...

Price: $10.00


European Media Governance
By: Terzis, Georgios (ed.)
Published by: Intellect

Concentrates on analysing and explaining how European countries are slowly conceding control of the media from the government to the market, professional and public forces. This volume provides an examination of various aspects of media governance, including media ownership structures, government policies, and citizen's organisations. more...

Price: $10.00


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RESULTS: 41 to 50 of 207


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