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Business
: Customer Service
Customer Service eBooks
You have selected the subject of Customer Service. The eBooks in this subject are listed below.
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RESULTS: 71 to 80 of 103
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Microsoft® CRM For Dummies®
By: Scott, Joel; DeLisa, Michael
Published by: John Wiley & Sons, Inc.
* The ideal introductory guide to Microsoft's much anticipated entry into the Customer Relationship Management (CRM) software marketplace * Discusses the key features of Microsoft's CRM software, including tools to help businesses sell more effectively, manage all customer communications in one place, track and convert leads, make informed decisions faster, and provide consistent service * Provides expert tips and tricks to make the software work more effectively * Explains how to achieve increased customer satisfaction, customer loyalty, and more profitable customer relationships * Author is considered one of a handful of global experts on CRM for small- and medium-sized businesses
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Price: $24.99
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Passionate and Profitable
By: Arussy, Lior
Published by: John Wiley & Sons, Inc.
"I’ve always said that education without execution is just entertainment – and Lior illustrates this beautifully in his book. It is important to learn HOW to implement a successful Customer focus strategy and you need knowledge and process to do it well.
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Price: $27.95
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Planting Flowers, Pulling Weeds: Identifying Your Most Profitable Customers to Ensure a Lifetime of Growth
By: Rubio, Janet; Laughlin, Patrick
Published by: John Wiley & Sons, Inc
Forge relationships that blossom into exponential growth.
It's like Miracle-Gro for your marketing plan. Planting Flowers, Pulling Weeds puts you in complete command of the most potent and effective relationship marketing system ever devised. In this comprehensive guide, you'll discover a complete, integrated system for identifying and cultivating the customers and prospects that will help most in your company's pursuit of its growth objectives.
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Price: $29.95
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Pricing Communication Networks
By: Courcoubetis, Costas; Weber, Richard
Published by: John Wiley & Sons, Ltd. (UK)
Pricing Communication Networks: Economics, Technology and Modelling covers many important issues in providing new services, the relation between pricing and resource allocation in networks, and the emergence of the Internet and its pricing. It provides a framework of mathematical models for pricing multidimensional contracts with quality of service guarantees, and includes a useful background on network services and contracts, network technology, basic economics, and pricing strategy.
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Price: $120.00
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Promiscuous Customers: Invisible Brands, Delivering Value in Digital Markets
By: Bayler, Michael; Stoughton, David
Published by: Capstone Publishing
Phones, TV's, PDA's, watches and even fridges are rapidly taking the place of the PC. Now Europe's proliferating channels and devices - plus its multiple cultures and languages - are writing tomorrow's rules. Part field book, part manifesto, and part behind-the-scenes expose, Promiscuous Customers: Invisible Brands is a practical guide which leads the reader through the cycle of strategy, specification, planning and implementation of an e-business. It balances crisp observation with just-in-time pragmatism, on a solid foundation of value and quality management.
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Price: $24.95
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Relationship Marketing In Services
By: Kandampully, Jay
Published by: Emerald Group Publishing
About the Guest Editor Jay Kandampully is an Associate Professor in
services management, UQ Business School, The University of Queensland,
Ipswich, Australia, and a visiting Professor at the REIMS Management
School, France. Jay also serves as the Editor of the international journal,
Managing Service Quality.
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Price: $199.00
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Relationship Marketing: Dialogue and Networks in the E-Commerce Era
By: Varey, Richard J.
Published by: John Wiley & Sons, Ltd
Relationship Marketing: Dialogue and Networks in the E-Commerce Era is based on ten years of consulting experience and academic study. The unique contribution of this book is the particular and careful emphasis on the understanding of human trading relationships as central to relationship marketing. Contemporary Relationship Marketing is explained as a business strategy within a management framework that integrates marketing, e-commerce, corporate communication, and knowledge management.
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Price: $55.00
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Reputation Management
By: Elearn
Published by: Pergamon (Elsevier Science & Technology Books)
New exciting and flexible approach to management development
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Price: $44.95
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Return on Customer
By: ROGERS, MARTHA; PEPPERS, DON
Published by: Doubleday Publishing
“To remain competitive, you must figure out how to keep your customers longer, grow them into bigger customers, make them more profitable, and serve them more efficiently. And you want more of them. Unfortunately, the financial metrics you learned in business school are not easily adapted to account for the value companies generate from this scarce resource, with the right balance between current-period sales and customer lifetime value.
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Price: $17.95
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RESULTS: 71 to 80 of 103
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