Business : Entrepreneurship

Motivating stories of men and women who overcame overwhelming odds and made their fortunes. Inspiring profiles of well-known and up-and-coming African American entrepreneurs highlight the challenges and triumphs that each has met on the road to success. Entrepreneurs profiled include Sylvia and Herbert Woods, the husband-and-wife team who turned a tiny luncheonette into the world-famous Sylvia's restaurant; Renée Warren and Kirsten Poe, sister CEOs who launched their public relations firm, Noelle-Elaine Media Consultants from a New York City studio apartment. more...

Price: $24.95

•   A miscellany of essential facts, tips and advice that every entrepreneur needs to know to be successful. •   Small pocket book with bold, punchy text design inside. Includes facts, advice, notes to remember, challenges and cautions divided into the following sections: Start, Ideas, Motivation, Opportunity, Challenges, Marketing, Sales, Strategy, Money and Success. •   Written in the knowledge that entrepreneurs need to find valuable information quickly, this little book harnesses the energy and inspiration of several books and provides the instant gratification that appeals to this market. more...

Price: $11.95

In Amazon.com Jeff Bezos built something the world had never seen. He created the most recognized brand name on the Internet, became for a time one of the richest men in the world, and was crowned "the king of cyber-commerce.". Yet for all the media exposure, the inside story of Amazon.com has never really been told. In this revealing, unauthorized account, Robert Spector, journalist and best-selling author, gives us this up-to-date, fast-paced, behind-the-scenes story of the company's creation and rise, its tumultuous present, and its uncertain future. more...

Price: $12.99

How businesses can thrive by learning which customers are creating the most profit—and which are losing them money. One of the oldest myths in business is that every customer is a valuable customer. Even in the age of high-tech data collection, many businesses don't realize that some of their customers are deeply unprofitable, and that simply doing business with them is costing them money. In many places, it's typical that the top 20 percent of customers are generating almost all the profit while the bottom 20 percent are actually destroying value. Managers are missing tremendous opportunities if they are not aware which of their customers are truly profitable and which are not. According to Larry Selden and Geoff Colvin, there is a way to fix this problem: manage your business not as a collection of products and services but as a customer portfolio. Selden and Colvin show readers how to analyze customer data to understand how you can get the most out of your most critical customer segments. The authors reveal how some companies (such as Best Buy and Fidelity Investments) have already moved in this direction, and what customer-centric strategies are likely to become widespread in the coming years. For corporate leaders, middle managers, or small business owners, this book offers a breakthrough plan to delight their best customers and drive shareowner value. more...

Price: $27.95

The success of Asian economies (first Japan, then Taiwan, South Korea, Singapore, Hong Kong and, more recently, China and India) has made it tempting to look for ‘an Asian model of development’. However, the strength of Asian development lies less in strategies that reproduce successful national systems of innovation and more in the capacity for institutional change to open up new development trajectories with greater emphasis on knowledge and learning. The select group of contributors demonstrate that although there are important differences among Asian countries in terms of institutional set-ups supporting innovation, government policies and industrial structures, they share common transitional processes to cope with the globalizing learning economy. more...

Price: $140.00